{"id":10175,"date":"2019-05-09T07:34:45","date_gmt":"2019-05-09T07:34:45","guid":{"rendered":"https:\/\/www.templatemonster.com\/pl\/blog\/?p=10175"},"modified":"2020-03-30T10:31:42","modified_gmt":"2020-03-30T10:31:42","slug":"sledzenie-konwersji-w-google-adwords","status":"publish","type":"post","link":"https:\/\/monsterspost.com\/pl\/sledzenie-konwersji-w-google-adwords\/","title":{"rendered":"Jak uruchomi\u0107 \u015bledzenie konwersji w Google AdWords"},"content":{"rendered":"<ol>\n<li><a href=\"#title1\">Pobierz Google AdWords Conversion<\/a><\/li>\n<li><a href=\"#title2\">Aby skonfigurowa\u0107 \u015bledzenie konwersji<\/a><\/li>\n<\/ol>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Google jest najpopularniejsz\u0105 na \u015bwiecie wyszukiwark\u0105, przyci\u0105gaj\u0105c\u0105 miliardy wyszukiwa\u0144 ka\u017cdego dnia. Opr\u00f3cz podstawowego wyszukiwania w Internecie wyszukiwarka Google oferuje 22 inne bezp\u0142atne us\u0142ugi. Naprzyk\u0142ad. Google AdWords i Google Universal Analytics s\u0105 \u015bwietnymi narz\u0119dziami Google, kt\u00f3re stanowi\u0105 podstaw\u0119 do szybkiego przekazywania informacji o produktach potencjalnym klientom.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Rzeczywi\u015bcie, to narz\u0119dzie nie tylko pozwala dotrze\u0107 do odwiedzaj\u0105cych i potencjalnych klient\u00f3w, ale tak\u017ce pomaga zwi\u0119kszy\u0107 wsp\u00f3\u0142czynnik konwersji sklepu. Za pomoc\u0105 tego narz\u0119dzia mo\u017cesz r\u00f3wnie\u017c skutecznie zarz\u0105dza\u0107 kampaniami reklamowymi.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">W tym wpisie poka\u017cemy Ci <strong>jak skonfigurowa\u0107 \u015bledzenie konwersji poprzez Google AdWords na stronie opartej na szablon <a href=\"https:\/\/www.templatemonster.com\/pl\/type\/szablony-magento\/\" target=\"_blank\">Magento2<\/a><\/strong>. <\/span><\/p>\n<div class=\"spacer\"><\/div>\n<hr \/>\n<div class=\"spacer\"><\/div>\n<h3 id=\"title1\" style=\"text-align: center\">Pobierz Google AdWords Conversion<\/h3>\n<div class=\"spacer\"><\/div>\n<p><span style=\"font-weight: 400\">Aby zastosowa\u0107 <a rel=\"noopener noreferrer nofollow\" href=\"https:\/\/www.mageplaza.com\/magento-2-google-tag-manager\/\" target=\"_blank\">Google Tag Manager do\u00a0Magento 2<\/a>, musisz wstawi\u0107 identyfikator tagu Google, kt\u00f3ry otrzymasz podczas tworzenia konta <a rel=\"noopener noreferrer nofollow\" href=\"https:\/\/www.google.com\/analytics\/tag-manager\/\" target=\"_blank\">Google Tag Manager<\/a>.<\/span><\/p>\n<div class=\"spacer\"><\/div>\n<hr \/>\n<div class=\"spacer\"><\/div>\n<h3 id=\"title2\" style=\"text-align: center\">Aby skonfigurowa\u0107 \u015bledzenie konwersji<\/h3>\n<div><\/div>\n<ul>\n<li style=\"text-align: justify\"><span style=\"font-weight: 400\">Krok 1: Zarejestruj konto Google AdWords<\/span><\/li>\n<li style=\"text-align: justify\">Krok 2: Ustaw konfiguracj\u0119 Magento<\/li>\n<\/ul>\n<div class=\"spacer\"><\/div>\n<div class=\"cherry-box box-934\">\n<div class=\"box-gray inner\">\n<div id=\"mc_embed_signup_1\">\n<div id=\"mc_embed_signup_scroll\">\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<hr \/>\n<div class=\"spacer\"><\/div>\n<h4 id=\"title3\" style=\"text-align: center\"><span style=\"font-weight: 400\">Krok 1: Zarejestruj konto w Google AdWords<\/span><\/h4>\n<div class=\"spacer\"><\/div>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Przejd\u017a do witryny Google i utw\u00f3rz nowe konto w Google AdWords.<\/span><\/p>\n<div class=\"spacer\"><\/div>\n<hr \/>\n<div class=\"spacer\"><\/div>\n<h4 id=\"title3\" style=\"text-align: center\"><span style=\"font-weight: 400\">Krok 2: Ustaw konfiguracj\u0119 Magento<\/span><\/h4>\n<div class=\"spacer\"><\/div>\n<p style=\"text-align: justify\">Zaloguj si\u0119 do panelu administracyjnego, kliknij <strong><em>Sklepy &gt; Ustawienia&gt; Konfiguracja<\/em><\/strong>.<\/p>\n<p style=\"text-align: justify\">Na lewym panelu wybierz <strong><em>Google API<\/em><\/strong> w sekcji Sprzeda\u017c.<\/p>\n<p style=\"text-align: justify\">Otw\u00f3rz pole <strong><em>Google AdWords<\/em><\/strong>; musisz wykona\u0107 nast\u0119puj\u0105ce czynno\u015bci:<\/p>\n<div class=\"spacer\"><\/div>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-12330 size-full\" src=\"https:\/\/www.templatemonster.com\/blog\/pl\/wp-content\/uploads\/sites\/6\/2019\/05\/sledzeniekonwersji-00.png\" alt=\"\u015bledzenie konwersji\" width=\"768\" height=\"467\" srcset=\"https:\/\/monsterspost.com\/pl\/wp-content\/uploads\/sites\/6\/2019\/05\/sledzeniekonwersji-00.png 768w, https:\/\/monsterspost.com\/pl\/wp-content\/uploads\/sites\/6\/2019\/05\/sledzeniekonwersji-00-300x182.png 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><br \/>\n<img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-128028\" src=\"https:\/\/s.tmimgcdn.com\/blog\/wp-content\/uploads\/2018\/03\/image1-3.png?x54449\" alt=\"Google AdWords Conversion Tracking\" width=\"769\" height=\"468\" data-wp-pid=\"128028\"><\/p>\n<div class=\"spacer\"><\/div>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Wybierz<strong><em> Tak<\/em><\/strong> w tym polu, aby w\u0142\u0105czy\u0107 <strong><em>Google AdWords<\/em><\/strong>.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Wprowad\u017a sw\u00f3j <strong><em>identyfikator Google AdWords<\/em><\/strong> w polu <strong><em>Identyfikator konwersji<\/em><\/strong>.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Wybierz j\u0119zyk zdefiniowany w skrypcie w polu <strong><em>J\u0119zyk konwersji<\/em><\/strong>.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Wprowad\u017a numer pobrany ze skryptu w polu <strong><em>Format konwersji<\/em><\/strong>.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Wprowad\u017a warto\u015b\u0107 szesnastkow\u0105 ze skryptu w polu <strong><em>Kolor konwersji<\/em><\/strong>.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Wprowad\u017a ci\u0105g tekstowy ze skryptu w polu <strong><em>Etykieta konwersji<\/em><\/strong>.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Ustal <strong><em>typ warto\u015bci konwersji<\/em><\/strong> na zmienn\u0105 dynamiczn\u0105 na podstawie ca\u0142kowitego kosztu sprzeda\u017cy.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Kliknij <strong>Zapisz<\/strong>\u00a0aby zako\u0144czy\u0107 konfiguracj\u0119.<\/span><\/p>\n<p style=\"text-align: justify\">\n<hr \/>\n<div><\/div>\n<p style=\"text-align: center\"><em>Ten artyku\u0142 zosta\u0142 przet\u0142umaczony z angielskiego. Orygina\u0142 mo\u017cna znale\u017a\u0107 tutaj:\u00a0<a rel=\"nofollow noopener noreferrer\" href=\"https:\/\/www.templatemonster.com\/blog\/google-adwords-conversion-tracking\/\" target=\"_blank\">How to Start up Google AdWords Conversion Tracking<\/a>.\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pobierz Google AdWords Conversion Aby skonfigurowa\u0107 \u015bledzenie konwersji Google jest najpopularniejsz\u0105 na \u015bwiecie wyszukiwark\u0105, przyci\u0105gaj\u0105c\u0105 miliardy wyszukiwa\u0144 ka\u017cdego dnia. Opr\u00f3cz podstawowego wyszukiwania w Internecie wyszukiwarka Google oferuje 22 inne bezp\u0142atne us\u0142ugi. Naprzyk\u0142ad. Google AdWords i Google Universal Analytics s\u0105 \u015bwietnymi narz\u0119dziami Google, kt\u00f3re stanowi\u0105 podstaw\u0119 do szybkiego przekazywania informacji o produktach potencjalnym klientom. Rzeczywi\u015bcie, to [&hellip;]<\/p>\n","protected":false},"author":2098093,"featured_media":10176,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[98,80,23],"tags":[21,97,183],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Jak uruchomi\u0107 \u015bledzenie konwersji w Google AdWords<\/title>\n<meta name=\"description\" content=\"W tym wpisie poka\u017cemy Ci jak szbyko skonfigurowa\u0107 Google AdWords na stronie opartej na szablon Magento2 aby uruchomi\u0107 \u015bledzenie konwersji.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/monsterspost.com\/pl\/sledzenie-konwersji-w-google-adwords\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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