As E-commerce industry is booming this day, the artificial intelligence market by 2022is predicted to be worth over $16 billion. Additionally, research also says that the retail sector is one of the key drivers for the growth. Our lives will be controlled by AI- For instance, SIRI and CORTANA – the primary and significant role played by them in near future. But, how will e-commerce market and the consumer will be benefited? Let’s zero down some of the major implementations of AI that is going to change the E-commerce market.
Voice Search and AI assistance
Introducing Chatbots
Mobile messaging apps has become a huge giant since few decades- all due to e-commerce solution personalization, artificial intelligence. However, one will be able to understand trend which is combined with a unique way of shopping and communicating chat bots. Chat bots is a kind of messaging service that enables you to engage with your brand via instant messenger. The intelligent chatbots peak out what customer is looking for and give suggestions accordingly for instance suggestion of products, places orders, answers queries and even finds out which language customer is speaking.
Personal Shopping Experience
The search technology is smartly built so that brands can make out what people are looking for without the presence of physical person assisting echo and every individual. For the e-commerce development industry, this is the obviously unfeasible task. With this new technology, people would love to enjoy the personalized shopping experience called virtual shopping assistant as AI modes under change and search technologies from being information retrievers to incorporating features of virtual personal assistance.
The search assistance
The son of SIRI is in the great boom. Viv created by the directors of SIRI is regarded as next-gen AI assistance equipped to seamlessly handle the number of complex requests, not just in terms of comprehension but by performing a multitude of services. Going beyond Siri, Viv takes the user request to the new zone. For example, connecting with third-party merchants to purchase goods and book reservations as opposed to routinely shuffling queries off to a basic web search.
The Bottom line
Interestingly, as far as consumers are anxious, a slice of these AI advances will lead to one vital notion: adaptive, in-the-moment personalization — AI that can feel what a shopper’s style is and acclimatize its endorsements as she or he shops; AI that can change an e-commerce website to specific consumer needs; and AI that can understand user worries and response complex questions.
In other words, at each phase of the buying trip, from discovery to delivery, AI will bring palpable and significant compensations for both retailers and their customers. It will make shopping both easier and more personal. And it’s already happening, all around you.