{"id":34,"date":"2013-09-11T09:10:17","date_gmt":"2013-09-11T09:10:17","guid":{"rendered":"https:\/\/www.templatemonster.com\/tr\/blog\/?p=34"},"modified":"2015-01-19T09:25:13","modified_gmt":"2015-01-19T09:25:13","slug":"ana-sayfa-tasarimi-kurallari","status":"publish","type":"post","link":"https:\/\/monsterspost.com\/tr\/ana-sayfa-tasarimi-kurallari\/","title":{"rendered":"Ba\u015ftan \u00c7\u0131kar\u0131c\u0131 Ana Sayfa Tasar\u0131mlar\u0131 \u2013 Kurallar\u0131 Nas\u0131l Olmal\u0131d\u0131r"},"content":{"rendered":"

Yeni bir web sitesini ziyaret etti\u011finizde ula\u015ft\u0131\u011f\u0131n\u0131z ilk \u015fey nedir?\u00a0 Elbette ana sayfas\u0131. Ne yaz\u0131kt\u0131r ki, t\u00fcm web site sahipleri kendi sitelerinin kullanabilirli\u011fi ve g\u00f6r\u00fcn\u00fcm\u00fcne<\/strong> pek \u00f6zen g\u00f6stermiyor. Bu da genellikle hemen \u00e7\u0131kma oran\u0131na yol a\u00e7\u0131yor ve web sitesi sahipleri genellikle bunu merak ediyorlar\u00a0 \u201c\u0130nsanlar neden sitem'den hemen ayr\u0131l\u0131yorlar, ben b\u00f6yle b\u00fcy\u00fck i\u00e7erikler ile kar\u015f\u0131l\u0131yorum.<\/em>\u201d<\/p>\n

\u201cAna sayfa sizin \u015firketinizin y\u00fcz\u00fc anlam\u0131n\u0131 ta\u015f\u0131r.
\nG\u00fcn ge\u00e7tik\u00e7e, potansiyel m\u00fc\u015fteriler sizinle i\u015f yapmadan \u00f6nce \u015firketinizin online varl\u0131\u011f\u0131na bakarlar\u2014 ne olursa olsun ger\u00e7ek bir sat\u0131\u015f i\u00e7in online bir plan\u0131n\u0131z olsun.\u201d
\nJacob Neilsen<\/strong><\/p><\/blockquote>\n

Onlara yak\u0131n kimse yok: \u201cOnun i\u015fi 5$ alm\u0131\u015f bir tasar\u0131mc\u0131 taraf\u0131ndan olu\u015fturulmu\u015f gibi dostum siz ana sayfay\u0131 g\u00f6r\u00fcyormusunuz.\u201d Her zevke g\u00f6re kurallar olmas\u0131na ra\u011fmen, baz\u0131 insanlar hala bun terimleri kullanabiliyor. Ana sayfa zay\u0131f tasar\u0131mlar ile web siteleri tasar\u0131m\u0131 ton g\u00f6r\u00fcn\u00fcm\u00fc ile sonu\u00e7lanmaktad\u0131r. Yani baz\u0131 \u015feylerin her ana sayfa<\/strong>'da olup olmamas\u0131 gerekti\u011fini g\u00f6relim. Ve biz....<\/p>\n

\u00dcst Bilgi ile Ba\u015flay\u0131n<\/h3>\n

Pencere Ba\u015fl\u0131\u011f\u0131
\n<\/strong><\/span><\/p>\n

Bu her yeni bir sayfa a\u00e7t\u0131\u011f\u0131n\u0131zda y\u00fcklenen i\u00e7ere\u011fin ilk par\u00e7as\u0131d\u0131r. Seo ve i\u015faretleme listelerinin t\u00fcm\u00fc, pencere ba\u015fl\u0131\u011f\u0131 ana sayfam\u0131z i\u00e7in \u00f6nemlidir.\u00a0 SEO<\/a>\u00a0 ya geldi\u011f\u00fcmiz'de, ba\u015fl\u0131k web sitemizin ana anahtar<\/strong> kelimesini i\u00e7ermektedir. Sitenizde sonlara do\u011fru geldi\u011finiz'de ise alfebenin son harflerini kullanmaktan ka\u00e7\u0131n\u0131n.<\/p>\n

Bir Selam Verin
\n<\/strong><\/span><\/p>\n

Daha \u00f6nce y\u00fcz\u00fcn\u00fc hi\u00e7 g\u00f6rmedi\u011fin birini kar\u015f\u0131lama zaman\u0131, ne s\u00f6ylemelisin? \u201cMerhaba benim ad\u0131m\u2026\u201d Web sitenizi bir slogan<\/strong> ile etkili olarak ifade edin. Ziyaret\u00e7ilerinize yard\u0131mc\u0131 olmak ad\u0131na sitenizde hangi \u00fcr\u00fcn \/ hizmet ve onlar\u0131n ihtiya\u00e7lar\u0131n\u0131 kar\u015f\u0131layacak \u015fekilde ziyaret\u00e7ilerinizi bilgilendirin. Baz\u0131 sitelerde bu olduk\u00e7a zor oluyor, bu sitelerde ziyaret\u00e7ileriniz i\u00e7in yararl\u0131 olup olmad\u0131\u011f\u0131n\u0131 anlamay\u0131 zorla\u015ft\u0131r\u0131yor.<\/p>\n

Kurumsal Bilgi \/ \u0130leti\u015fim<\/strong><\/span><\/p>\n

\"Home<\/p>\n

Birini aramak istedi\u011finiz zaman telefon numaras\u0131n\u0131 bulamamak nas\u0131l bir duygu sizin i\u00e7in? Korkun\u00e7 bir duygu de\u011filmi? Web siteniz'de kurumsal bir bilgiye yer vermezseniz m\u00fc\u015fterileriniz'de ayn\u0131 duygular\u0131 ya\u015fayacakt\u0131r.\u00a0 Bunun en g\u00fczel yolu sitenin \u00fcstbilgi k\u0131sm\u0131nda da ileti\u015fim<\/strong> bil\u011filerini duyurmakt\u0131r.\u00a0 \u201cHakk\u0131m\u0131zda\u201d b\u00f6l\u00fcm\u00fcnde daha derinlemesine bilgilerinizi kullan\u0131c\u0131lar\u0131n\u0131z ile payla\u015fmak i\u00e7in en iyi yerdir.<\/p>\n

Ziyaret\u00e7ilerinize Onlar i\u00e7in Gereken Yard\u0131m\u0131 Verin.<\/h3>\n

Sat\u0131\u015f Noktalar\u0131
\n<\/strong><\/span><\/p>\n

\"Home<\/center>Ana sayfan\u0131z ziyaret\u00e7ileriniz i\u00e7in bir ba\u015flang\u0131\u00e7 noktas\u0131 olmal\u0131d\u0131r.\u00a0 \u0130\u00e7ere\u011finiz de bir blok olu\u015fturarak sat\u0131\u015f noktalar\u0131n\u0131z<\/strong> ile doldurun. Bu m\u00fc\u015fterilerinizin size ihtiyac\u0131 olup\u00a0 olmad\u0131\u011f\u0131n\u0131 anlamalar\u0131 i\u00e7in en iyi yoldur.<\/p>\n

Arama Kutusu
\n<\/strong><\/span><\/p>\n

Arama kutular\u0131 her web sitesi i\u00e7in b\u00fcy\u00fck \u00f6nem ta\u015f\u0131r. Kategoriler aras\u0131nda dola\u015fmak her kullan\u0131c\u0131n\u0131n tercihi de\u011fildir, genellikle t\u00fcm kullan\u0131c\u0131lar arama kutular\u0131n\u0131 kullan\u0131r.\u00a0 Nedeni \u00e7ok basittir \u2013 arama zaman kazand\u0131r\u0131r.<\/strong><\/p>\n

\"Home<\/p>\n

Sizler i\u00e7in \u0130\u00e7erik \u00d6rnekleri
\n<\/strong><\/span><\/p>\n

Sadece reklamlar ve ilgin\u00e7 ba\u015fka \u015feyler ile ana sayfan\u0131z\u0131 doldurmay\u0131n.\u00a0 E\u011fer online ma\u011faza siteniz var ise \u00e7ok satan \u00fcr\u00fcnler<\/strong> veya yeni gelen kolleksiyonlar<\/strong> kullanman\u0131zda fayda var. Kendiniz g\u00f6r\u00fcn bu iki online ma\u011faza ak\u0131ll\u0131ca ana sayfa alan\u0131 kullan\u0131yor.<\/p>\n

Parallel<\/a><\/p>\n

\"Home<\/a><\/p>\n

Bu ma\u011faza klasik bir d\u00fczen olarak, \u00fcst bilgi olarak slider (ma\u011fazan\u0131n en iyi \u00fcr\u00fcnleri) slider ve kurumsal haber<\/a> alt\u0131nda en \u00e7ok satan \u00fcr\u00fcnlere yer verdi\u011fini g\u00f6zlemleye biliriz.<\/p>\n

\n

So Worth Loving<\/a><\/p>\n

\"Home<\/a><\/p>\n

\u0130kinci \u00f6rne\u011fi incelemekte fayda var.\u00a0 \u0130kl \u00f6rne\u011fe benzer klasik bir ma\u011faza d\u00fczeni bulunmakta,\u00a0 en \u00f6nemli bilgileri, blog ve \u00fcst slider'da.\u00a0 D\u00fczeni temiz ve taramas\u0131 olduk\u00e7a basit.<\/p>\n

Metin Linkleri ile Anahtar Kelimeler
\n<\/strong><\/span><\/p>\n

\u0130nsanlar okumaz\u2026 E\u011fer okuyorum diyorlar ise, onlar yalan s\u00f6yler! \u015eimdi seni d\u00f6vebilirim biz \u015fimdi ne yap\u0131yoruz,\u00a0 sadede karakterlere mi bak\u0131yoruz diyebilirsiniz ,benimkisi sadece bir bahis\u2026 Yan\u0131l\u0131yorsam l\u00fctfen bena yorum atarak beni yan\u0131lyabilirsiniz.\u00a0 Buraya t\u0131klay\u0131n gibi bir metin ba\u011flant\u0131s\u0131 bir \u00e7apa olu\u015fturdupunuzda, asl\u0131nda ba\u011flant\u0131n\u0131n \u00e7al\u0131\u015fmad\u0131\u011f\u0131n\u0131 ba\u011flant\u0131 vb<\/em>. takipleri bulabilirsiniz.\u00a0 Bir ilgili anahtar ile kelimelerde ba\u011flant\u0131 olu\u015fturdu\u011funuzda, bu sayfadaki ba\u011flant\u0131lar\u0131 olu\u015fturmak<\/strong> i\u00e7in daha kolay olacakt\u0131r..<\/p>\n

Ki\u015fisel Tasar\u0131m\u0131 Artt\u0131rmak i\u00e7in G\u00f6rseller Kullan\u0131n<\/h3>\n

A\u015f\u0131r\u0131 Bi\u00e7imli Navigasyon Alanlar\u0131 Kullanmay\u0131n
\n<\/strong><\/span><\/p>\n

Muhtemelen navigasyon gibi \u00f6nemli ana sayfa \u00f6\u011felerini ger\u00e7ekten dikkatlice tasarlanm\u0131\u015f olmas\u0131 gerekti\u011fini d\u00fc\u015f\u00fcn\u00fcyorum. Daha ayr\u0131nt\u0131l\u0131 \u00e7izimler, butonlar ve renkleri kullanarak.\u00a0 Fakat sonradan 'k\u00f6t\u00fc bir g\u00f6kku\u015fa\u011f\u0131' halinde bir \u015feye d\u00f6nd\u00fcrmeyin.\u00a0 Navigasyon alan\u0131n\u0131 temiz ve basit tutun,\u00a0 kullan\u0131c\u0131lar\u0131n bir sonraki ad\u0131ma gitmelerini g\u00f6sterelim ve ihtiya\u00e7 duyduklar\u0131 sayfalara ula\u015fmalar\u0131n\u0131 sa\u011flay\u0131n.<\/p>\n

\u0130\u00e7erik ile \u0130lgili Grafikler Kullan\u0131n
\n<\/strong><\/span><\/p>\n

Bir yerlerden \u00f6d\u00fcn\u00e7 ald\u0131\u011f\u0131n\u0131z g\u00f6r\u00fcnt\u00fcler ile satfan\u0131z\u0131 t\u0131kamay\u0131n.\u00a0 Baz\u0131 kolajlar yap\u0131n.\u00a0 \u00d6rne\u011fin: asl\u0131nda baz\u0131 model resimlerinizi konuya daha ba\u011fl\u0131 olmas\u0131 a\u00e7\u0131s\u0131ndan ger\u00e7ek ki\u015filerin foto\u011fraflar\u0131n\u0131 g\u00f6stermek her zaman i\u00e7in daha iyidir. Bu arada webte ne bulabilirsiniz.<\/p>\n

\"Home<\/a><\/p>\n

\n

Bir ticaret stand\u0131nda bir analog olarak ana sayfan\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcn. Biraz bekleyerek\u00a0 ve t\u00fcm di\u011ferlerini atlamak m\u00fcmk\u00fcn olmamal\u0131d\u0131r.\u00a0 Bu sorulara cevap vererek ana sayfan\u0131z\u0131 olu\u015fturman\u0131z gerekir:<\/p>\n

    \n
  • Kullan\u0131c\u0131n\u0131n neden websitesini kullanmas\u0131 gerekir?<\/li>\n
  • Bu web sitesini kullanmak ne kadar zor olmal\u0131d\u0131r?<\/li>\n
  • Sunulan bilgiler a\u00e7\u0131k veya olduk\u00e7a kar\u0131\u015f\u0131k olmas\u0131 m\u0131 gerekir?<\/li>\n<\/ul>\n
    \n<\/div>\n

    \n","protected":false},"excerpt":{"rendered":"

    Yeni bir web sitesini ziyaret etti\u011finizde ula\u015ft\u0131\u011f\u0131n\u0131z ilk \u015fey nedir?\u00a0 Elbette ana sayfas\u0131. Ne yaz\u0131kt\u0131r ki, t\u00fcm web site sahipleri kendi sitelerinin kullanabilirli\u011fi ve g\u00f6r\u00fcn\u00fcm\u00fcne pek \u00f6zen g\u00f6stermiyor. Bu da genellikle hemen \u00e7\u0131kma oran\u0131na yol a\u00e7\u0131yor ve web sitesi sahipleri genellikle bunu merak ediyorlar\u00a0 \u201c\u0130nsanlar neden sitem'den hemen ayr\u0131l\u0131yorlar, ben b\u00f6yle b\u00fcy\u00fck i\u00e7erikler ile kar\u015f\u0131l\u0131yorum.\u201d […]<\/p>\n","protected":false},"author":1805522,"featured_media":3644,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"\nBa\u015ftan \u00e7\u0131karan ana sayfa tasar\u0131mlar\u0131 nas\u0131l olmal\u0131d\u0131r<\/title>\n<meta name=\"description\" content=\"Ba\u015ftan \u00e7\u0131kar\u0131c\u0131 bir ana sayfa tasar\u0131m\u0131n\u0131n nas\u0131l oldu\u011funu yada nelere dikkat edilmesi gerekti\u011fini merak ediyorsan\u0131z bu makaleyi yak\u0131ndan takip etmelisiniz.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/monsterspost.com\/tr\/ana-sayfa-tasarimi-kurallari\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ba\u015ftan \u00e7\u0131karan ana sayfa tasar\u0131mlar\u0131 nas\u0131l olmal\u0131d\u0131r\" \/>\n<meta property=\"og:description\" content=\"Ba\u015ftan \u00e7\u0131kar\u0131c\u0131 bir ana sayfa tasar\u0131m\u0131n\u0131n nas\u0131l oldu\u011funu yada nelere dikkat edilmesi gerekti\u011fini merak ediyorsan\u0131z bu makaleyi yak\u0131ndan takip etmelisiniz.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/monsterspost.com\/tr\/ana-sayfa-tasarimi-kurallari\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog TemplateMonster T\u00fcrkiye\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TemplateMonsterTurkey\/\" \/>\n<meta property=\"article:published_time\" content=\"2013-09-11T09:10:17+00:00\" \/>\n<meta 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T\u00fcrkiye\"},\"image\":{\"@id\":\"https:\/\/monsterspost.com\/tr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.instagram.com\/template_monster\/\",\"https:\/\/www.pinterest.com\/templatemonster\/\",\"https:\/\/www.youtube.com\/user\/TemplateMonsterCo\/\",\"https:\/\/www.facebook.com\/TemplateMonsterTurkey\/\",\"https:\/\/twitter.com\/templatemonster\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/monsterspost.com\/tr\/#\/schema\/person\/1846793b4f115999bfd6cc63b4d71815\",\"name\":\"Bar\u0131\u015f 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