{"id":4546,"date":"2015-05-19T11:33:27","date_gmt":"2015-05-19T11:33:27","guid":{"rendered":"https:\/\/www.templatemonster.com\/tr\/blog\/?p=4546"},"modified":"2015-05-19T11:33:27","modified_gmt":"2015-05-19T11:33:27","slug":"web-donusumunu-arttirmak-adina-renklerin-rolu","status":"publish","type":"post","link":"https:\/\/monsterspost.com\/tr\/web-donusumunu-arttirmak-adina-renklerin-rolu\/","title":{"rendered":"Web D\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc Artt\u0131rmak Ad\u0131na Renklerin Rol\u00fc"},"content":{"rendered":"<p>Web tasar\u0131m\u0131 \"8 saniyede etkileyen bir fakt\u00f6r\" \u00e7e\u015fitli g\u00f6revleri ger\u00e7ekle\u015ftirmek i\u00e7in vard\u0131r. \u00c7arp\u0131c\u0131 g\u00f6r\u00fcn\u00fcme sahip \u00e7ekici renklerin kullan\u0131lmas\u0131 etkileyici bir \u00e7a\u011fr\u0131 olu\u015fturman\u0131za yard\u0131mc\u0131 olur, d\u00f6n\u00fc\u015f\u00fcm i\u00e7in render'den itibaren yap\u0131lacak \u00e7ok \u015fey bulunmaktad\u0131r. Asl\u0131nda her \u015fey bir web sitesinin nihai kullan\u0131c\u0131 dostu g\u00f6r\u00fcnt\u00fcs\u00fc ile kendi \u00f6nemine sahiptir. Renkler, web tasar\u0131m ara\u00e7lar\u0131 i\u00e7erisinde, hedef kitleye ve i\u015f tipine g\u00f6re dikkate al\u0131nmas\u0131 ve uygun \u015fekilde kullan\u0131lmas\u0131 gerekmektedir.<\/p>\n<p><a href=\"https:\/\/twitter.com\/neilpatel\" target=\"_blank\" rel=\"nofollow\">Nail Patel<\/a>, \u00fcst d\u00fczey etkileyici unsur ve \u00e7evrim-i\u00e7i pazarlamac\u0131ya g\u00f6re \"Renkler belirli bir \u00fcr\u00fcn sat\u0131n alabilmek ad\u0131na %85 gibi b\u00fcy\u00fck bir rol oynar\" diye dile getirmektedir. Bu kesinlikle, renklerin web sitesi d\u00f6n\u00fc\u015f\u00fcmlerini etkiledi\u011fini a\u00e7\u0131k bir \u015fekilde ifade etmektedir. Web sitesi tasar\u0131m uzmanlar\u0131, kendi psikolojilerini anlamak ve son derece d\u00f6n\u00fc\u015f\u00fcm dostu bir web sitesi yapmak ad\u0131na en uygun \u00e7al\u0131\u015fmay\u0131 elde edebilmek i\u00e7in renkleri kullanmaktad\u0131rlar.<\/p>\n<p>Bu yaz\u0131, bir web sitesi tasar\u0131m renklerinin kullan\u0131m\u0131n\u0131 etkileyebilecek ve farkl\u0131 renklerin farkl\u0131 anlamlar ta\u015f\u0131d\u0131\u011f\u0131n\u0131 g\u00f6z \u00f6n\u00fcne sererek farkl\u0131 bir y\u00f6netim ortaya koymay\u0131 ama\u00e7lamaktad\u0131r.\u00a0Bilgi sahibi olmak ve web tasar\u0131m giri\u015fimlerinizde uygulamak i\u00e7indir.<\/p>\n<p><strong>Renkler \u0130nsanlar\u0131n Davran\u0131\u015flar\u0131n\u0131 Etkileyebilir<\/strong><\/p>\n<p>B\u00fcy\u00fck \u00f6l\u00e7\u00fcde \u00fcr\u00fcnler renklere dayal\u0131 olarak sat\u0131n alma a\u015famas\u0131nda karar mekanizmas\u0131 olu\u015fturmaktad\u0131r, yukar\u0131da belirtti\u011fimiz gibi renklerin insan davran\u0131\u015flar\u0131n\u0131 etkiledi\u011fi olduk\u00e7a do\u011frudur. Sa\u011fl\u0131k, e\u011flence, al\u0131\u015fveri\u015f renkler asl\u0131nda farkl\u0131 anlamlara sahiptir. Bir web sitesinde renklerin do\u011fru kullan\u0131lmas\u0131 hedef kitlenin dikkatini yakalaman\u0131za yard\u0131mc\u0131 olur ve istenilen tepki i\u00e7in onlar\u0131 uyand\u0131r\u0131r. Bir web sitesi i\u00e7in en uygun renkleri toparlay\u0131p etkileyebilecek t\u00fcm y\u00f6nleri dikkate almak web tasar\u0131mc\u0131lar\u0131n i\u015fidir.<\/p>\n<p><strong>Web Sitesi Tasar\u0131m\u0131 i\u00e7in En uygun Renkleri Toplarken<\/strong><\/p>\n<p>Web sitesi tasar\u0131mlar\u0131 i\u00e7in en uygun renkleri se\u00e7mek ad\u0131na, web \u00fczerinde bulunan hedef kitleyi ve kullan\u0131c\u0131lar\u0131 bilmek gerekmektedir. Bir wen sitesinde \u00e7ocuk spor \u00fcr\u00fcnleri sunulmak isteniyor, b\u00f6yle bir web sitesinde siyah uygun renk se\u00e7imi olmayacakt\u0131r: Bunun yerine parlak renkler sar\u0131, k\u0131rm\u0131z\u0131, ye\u015fil gibi kabul d\u00fczeyini artt\u0131rabilecek renkler kullan\u0131lmas\u0131 daha faydal\u0131 olacakt\u0131r.<\/p>\n<p>Kad\u0131n \u00fcr\u00fcnleri satan bir web sitesi i\u00e7in, kahve rengi ve turuncu iyi bir se\u00e7enek olmayacakt\u0131r. Bunun yerine siyah, mor ve beyaz olduk\u00e7a iyi gidecektir. Bir web sitesi tasar\u0131m\u0131 i\u00e7in en iyi renkleri se\u00e7erken do\u011fru yolu, \u00fcr\u00fcnleri, hedef kitleyi ve amac\u0131 d\u00fc\u015f\u00fcn\u00fcn.<\/p>\n<ul>\n<li><em>Kad\u0131nlar mor, ye\u015fil ve mavi renkleri tercih ederler, kahverengi, turuncu ve gri renkleri be\u011fenmezler.\u00a0<\/em><\/li>\n<li><em>Erkekler siyah, ye\u015fil ve mavi renkler tercih ederler, turuncu, kahverengi ve mor sevmezler.<\/em><\/li>\n<\/ul>\n<p><strong>Renklerin Ne Anlam \u0130fade Ettiklerini Anlamal\u0131y\u0131z<\/strong><\/p>\n<p><strong>Mavi Renk G\u00fcven Simgeler<\/strong><\/p>\n<p>Mavi s\u0131kl\u0131kla bar\u0131\u015f, huzur, g\u00fcven ve sadakat rengi olarak kabul edilmektedir. Bir g\u00fcveni i\u015faret etmek ad\u0131na kurumsal mavi renk kullan\u0131labilir. \u00d6rnek olarak Paypal, uluslar aras\u0131 kullan\u0131lan bir fon ve kendi renklerinde maviyi tercih etmektedir. D\u00fcnya \u00e7ap\u0131ndaki bankalar\u0131n bir \u00e7o\u011funa bakt\u0131\u011f\u0131n\u0131z zaman kendi tasar\u0131mlar\u0131nda mavi rengi kulland\u0131klar\u0131n\u0131 a\u00e7\u0131k bir \u015fekilde g\u00f6rebilirsiniz.<\/p>\n<p>G\u00fcvenilir olman\u0131n yan\u0131 s\u0131ra, mavi renk g\u0131da web sitelerinde kullan\u0131lmamal\u0131d\u0131r. Evrim teorisi zehir ile mavi rengi ba\u011fda\u015ft\u0131rmaktad\u0131r, b\u00f6ylelikle g\u0131da sunulan web sitelerinde mavi renklerden ka\u00e7\u0131n\u0131lmal\u0131d\u0131r.<\/p>\n<p><strong>Sar\u0131 Uyar\u0131c\u0131d\u0131r<\/strong><\/p>\n<p>Mutlaka uyar\u0131 ama\u00e7l\u0131 kullan\u0131lan trafik renklerindeki sar\u0131 lambay\u0131 g\u00f6rm\u00fc\u015fs\u00fcn\u00fczd\u00fcr. Ayr\u0131 bir a\u00e7\u0131dan bak\u0131ld\u0131\u011f\u0131nda sar\u0131 e\u011flence ve samimiyet sunan renk olarak kabul edilmektedir. Sar\u0131 insanlar\u0131 heyecanland\u0131ran bir renk olarak kabul edilebilir. Artan kayg\u0131 d\u00fczeyini \u00f6nlemek amac\u0131yla istenilen eyleme g\u00f6re k\u00fc\u00e7\u00fck dozlarda sar\u0131 kullan\u0131labilir.<\/p>\n<p><strong>Ye\u015fil Do\u011fay\u0131 Yans\u0131t\u0131r<\/strong><\/p>\n<p>Ye\u015fil d\u0131\u015f \u00e7evre, do\u011fa ve bar\u0131\u015f\u0131n rengidir. Bu renk \u00e7evre ve do\u011fa ile do\u011frudan ili\u015fkilendirilebilir. Web tasar\u0131m\u0131 i\u00e7in baz\u0131 eylem butonlar\u0131 i\u00e7in olduk\u00e7a iyi olacakt\u0131r. \u0130zolasyon etkisi \u00a0ile kullanmak ger\u00e7ekten \u00e7ok faydal\u0131 olacakt\u0131r. En iyi \u00f6rnek olarak ye\u015fili tamam\u0131yla bir d\u00f6n\u00fc\u015f\u00fcm unsuru olarak kullanan\u00a0DELL'i s\u00f6yleyebiliriz.<\/p>\n<p>Bir \u015firket, dolayl\u0131 \u015fekilde \u00e7evrede duyarl\u0131 insanlar aras\u0131nda sayg\u0131nl\u0131k iyile\u015ftirmesi ve \u00e7evre konusuna ilgi sahibi oldu\u011funu kolay bir \u015fekilde g\u00f6sterebilir.<\/p>\n<p><strong>Turuncu ve Aktif Ara\u00e7lar<\/strong><\/p>\n<p>Turuncu renk, fiziksel aktiviteyi uyand\u0131rmadan rekabeti g\u00f6stermeye yard\u0131mc\u0131 olur ve g\u00fcveni ortaya koymaktad\u0131r. turuncu renk spor ve \u00e7ocuk \u00fcr\u00fcnleri ile u\u011fra\u015fan web sitelerinde kullanma sebebidir. Amazon acili-yet g\u00f6steren ve mesaj\u0131 fark edilme imkan\u0131ndan dolay\u0131 bayra\u011f\u0131nda portakal rengini kullanmaktad\u0131r.<\/p>\n<p><strong>Siyah L\u00fcks i\u00e7in Standartt\u0131r<\/strong><\/p>\n<p>Koyu tonlar olduk\u00e7a l\u00fcks durmaktad\u0131r. Siyah zamans\u0131z bir klasik anlam\u0131na gelir ve sofistike bir etki g\u00f6sterir.\u00a0Lamborghini web sitesi sihirli siyay renk kullan\u0131m\u0131 ile birlikte yans\u0131t\u0131lm\u0131\u015ft\u0131r. L\u00fcks ve \u00fcst s\u0131n\u0131f \u00fcr\u00fcnlerle u\u011fra\u015fan web siteleri i\u00e7in siyah en uygun renklerden birisi olacakt\u0131r.<\/p>\n<p><strong>Beyaz G\u00f6z Ard\u0131 Edilemez<\/strong><\/p>\n<p>Google en iyi arama motoru ve beyaz renkli bir web tasar\u0131m\u0131. Baz\u0131 insanlar renklerin listesine dahil de\u011fildir ama, Google'nin bu duru\u015fu \u00f6nemini ortaya koymaktad\u0131r. \u00a0Ferahl\u0131k, \u00f6zg\u00fcrl\u00fck ve bir web sitesinin daha rahat olmas\u0131n\u0131 sa\u011flarken kullan\u0131c\u0131lar\u0131n nefes almas\u0131na yard\u0131mc\u0131 olur.<\/p>\n<p><strong>Parlak Renkler Daha A\u00e7\u0131k ve Daha Fazla D\u00f6n\u00fc\u015f\u00fcm\u00fc Art\u0131r\u0131r<\/strong><\/p>\n<p>Eylem ifadeleri veya butonlar\u0131 sar\u0131, turuncu gibi parlak ana renkler ile birlikte \u00e7a\u011fr\u0131 butonlar\u0131n da k\u0131rm\u0131z\u0131, ye\u015fil renklerde kullan\u0131lmaktad\u0131r. Siyah, mor, kahverengi, gri gibi koyu bir ton t\u00fcm y\u00fcksek d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131 artt\u0131rmak i\u00e7in desteklenir.<\/p>\n<p>Web tasar\u0131m\u0131 i\u00e7in renk se\u00e7imi yaparken geleneksel yakla\u015f\u0131mlar ile test yapmak \u00f6nemlidir. En iyi seyirci d\u00f6n\u00fc\u015f\u00fcm\u00fcn oran\u0131n\u0131 artt\u0131rmak i\u00e7in en cazip renkleri tercih edin. Web tasar\u0131mc\u0131n\u0131za\u00a0renk se\u00e7iminin b\u00fct\u00fcn g\u00f6revini eksiksiz olarak tamamlayabilmesi ad\u0131na izin verin. Kar\u015f\u0131l\u0131kl\u0131 anlay\u0131\u015f ve sonu\u00e7 i\u00e7in iyi \u00e7al\u0131\u015f\u0131lmal\u0131d\u0131r. \u00c7ok fazla renk se\u00e7enekleri ile web sitenizdeki karma\u015f\u0131kl\u0131ktan ka\u00e7\u0131n\u0131n, tasar\u0131mlar\u0131n\u0131z\u0131 sadece e\u011flenceli hale getirin.<\/p>\n<p>Renk kullan\u0131m\u0131n\u0131\u00a0do\u011fru bir \u015fekilde yapt\u0131\u011f\u0131n\u0131z\u00a0taktirde web siteniz \u00fczerinde \u00f6zel bir izlenim b\u0131rakabilirsiniz. Yanl\u0131\u015f bir izlenimle y\u00fcksek \u00e7\u0131kma oranlar\u0131 rastlad\u0131\u011f\u0131n\u0131z web sitelerinde renkleri de\u011fi\u015ftirerek etkiyi g\u00f6zlemleyebilirsiniz. Web sitesi sahipleri, kesinlikle tasar\u0131mc\u0131lar\u0131na kendi i\u015fleriyle alakal\u0131 olarak detayl\u0131 bir sunum yapmal\u0131d\u0131r ve bunun sonucunda psikolojik alakan\u0131n fark\u0131nda olunmas\u0131 gerekmektedir. Bu anlamda daha \u00f6nce ya\u015fad\u0131\u011f\u0131n\u0131z tecr\u00fcbeler var m\u0131? Yorum alan\u0131n\u0131 kullanarak mesajlar\u0131n\u0131z\u0131 bizimle payla\u015fabilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Web tasar\u0131m\u0131 \"8 saniyede etkileyen bir fakt\u00f6r\" \u00e7e\u015fitli g\u00f6revleri ger\u00e7ekle\u015ftirmek i\u00e7in vard\u0131r. \u00c7arp\u0131c\u0131 g\u00f6r\u00fcn\u00fcme sahip \u00e7ekici renklerin kullan\u0131lmas\u0131 etkileyici bir \u00e7a\u011fr\u0131 olu\u015fturman\u0131za yard\u0131mc\u0131 olur, d\u00f6n\u00fc\u015f\u00fcm i\u00e7in render'den itibaren yap\u0131lacak \u00e7ok \u015fey bulunmaktad\u0131r. Asl\u0131nda her \u015fey bir web sitesinin nihai kullan\u0131c\u0131 dostu g\u00f6r\u00fcnt\u00fcs\u00fc ile kendi \u00f6nemine sahiptir. Renkler, web tasar\u0131m ara\u00e7lar\u0131 i\u00e7erisinde, hedef kitleye ve i\u015f [&hellip;]<\/p>\n","protected":false},"author":1805522,"featured_media":4547,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[32,1],"tags":[361,360],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Web D\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc Artt\u0131rmak Ad\u0131na Renklerin Rol\u00fc \u2b50 Blog TemplateMonster T\u00fcrkiye<\/title>\n<meta name=\"description\" content=\"Web tasar\u0131m\u0131 &quot;8 saniyede etkileyen bir fakt\u00f6r&quot; \u00e7e\u015fitli g\u00f6revleri ger\u00e7ekle\u015ftirmek i\u00e7in vard\u0131r. \u00c7arp\u0131c\u0131 g\u00f6r\u00fcn\u00fcme sahip \u00e7ekici renklerin kullan\u0131lmas\u0131\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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