Web Marketing That Works: Confessions from the Marketing Trenches by Adam Franklin and Toby Jenkins

No matter what business you are in, this book will give you practical tips on using the web to boost it.

Current businessmen involve the web into their marketing campaigns, but not every one of them knows how to do this correctly and where to start. The web really offers multiple efficiencies and solutions for sales, marketing and customer service, and many other business functions. Every business will find a cozy niche to grow there.

Who will benefit from “Web Marketing That Works”?

Businesspeople, small business owners, and marketers.

What does the book offer?

Proven tactics, road-tested by the authors, and easy-to-use templates for boosting your Google search rankings, using social media to build relationships, developing an effective online marketing strategy, mastering the art of inbound marketing, and much more.

What does it cover?

• Features insider advice and proven tactics for small business owners and marketers who want to tap into the power of the web.
• Web strategy, execution, content marketing, and social media.
• Includes 33 free, downloadable templates.

The book has been written by Adam Franklin and Toby Jenkins, the founders of Bluewire Media, one of Australia's top web marketing firms, so you can be sure that the guys know what they are talking of.

It’s a common fact that every business, large or small, can benefit from the web. If you're not already using the web to boost your business, you're falling behind the competition. Would you like to get ahead of them? “Web Marketing That Works” will show you the right way of doing that.

Source Web Marketing That Works: Confessions from the Marketing Trenches