Many modern entrepreneurs are wondering today - “Why do I need an online store?”
Perhaps it is worth creating it just for the record. You can do this, for example, to keep up with the times by following trends and competitors. Or maybe you should consider creating an online store to stand out from the crowd and get a good income.
In my opinion, an online store can become both a primary or supplementary source of income. But all of this can become possible only if this or that entrepreneur decides to develop an effective and full-fledged sales tool. Fortunately, the internet can offer a very good way to create an online store that requires minimal time, money, and energy from its users.
This is more than obvious, but today I want to talk about 18 free powerful fashion website templates for online stores, which will give the future site a little bit of personality and will be able to distinguish it from the competition in the eyes of potential buyers.
In general, what needs to be done to create an online store that will give a lot of advantages?
A few years ago, the creation of a site was associated with the painstaking work of writing code. But now we have adaptive CMS templates, and they are gaining more and more popularity.
A CMS or content management system is an assistant that helps a user fill, modify, or delete content during the creation of a website. CMS includes a predefined design template and tools to fill this template.
According to statistic data published by Datanyze in spring 2019, we can see the top 10 most successful CMS platforms in the field of e-commerce. The diagram shows the percentage of shares in the online trading market. Next to the platform names is the number of websites that use them. Every month the number is growing.
Below you will find a variety of free fashion templates for design boutiques, lingerie, accessories, cosmetics, fashion models, etc. from different CMS according to the statistics (for example, Magento templates, PrestaShop templates, and many, many others). With their help, you can create a fashion design website that will be available to customers twenty-four hours a day. It will allow you to present the largest assortment of goods without any restrictions. Your future clothing store will provide complete information about a particular company, share news, contact customers, and do much, much more.
Choosing to download free fashion design templates, you will get lots of benefits. In addition to the obvious point that it will be inexpensive, I should mention to you the following advantages:
Every shopping website needs such important features as:
All of these features can be found with templates from my list.
Enough talk - it's time to get down to business. That is why I suggest looking at the best fashion design templates for launching an impressive online store right now.
PrestaShop is a special web engine for creating open source e-commerce sites written in PHP. It is easy to configure and supports all major payment systems. It is available in many languages and localized for many countries, has a fully responsive design, and a convenient interface for both front end and back end.
Advantages:
Nextprest is a multi-functional e-commerce website template that can be used in a wide variety of business niches. This is a unique and responsive template to create a fashion website.
This template was developed, taking into account the latest trends in the field of e-commerce and is a truly universal and multifunctional solution for creating a business on the internet.
The Nextprest template is a ready-made web solution that will help you launch your site in a short time and ensure its stable operation. Thoughtful design, functional features, modules; every little thing is ideally selected to ensure a successful business in e-commerce.
Main features:
Of course, the free version will be inferior to the paid one in functionality. But it’s good to start with and understand how well it turns out for you and whether it’s your best option.
Nextprest | Free version | Premium version |
Support | Long-term support | Long-term support |
SEO | No | No |
Design | One version | Three versions |
Tutorials | No | Yes |
Responsive | Yes | Yes |
Extension documentation | For installation and set up | Unique theme documentation |
Updates | No | Yes |
1-click installation | No | Yes |
Features | JX One-click order, Social login and drop down login | On-line chat, more languages, JX Lookbook, JX mega layout |
Prestige is an adaptive PrestaShop theme, designed for men's stores. You can sell shoes, suits, jackets, coats, t-shirt, and pants. In other words, this ready-made template will help you sell basic items for every modern man.
The template has a powerful mega menu for organizing an understandable catalog with product categories. The ability to switch the language and currency is supported. There is a parallax effect. For quick familiarization with the goods from the catalog and quick purchases, a quick view function is available. The special labels “New”, “Sale” and “Popular” will also help to attract attention.
The template has an initially adaptive and Retina-optimized design that will allow you to immediately cover a huge audience of potential buyers. Besides, a responsive site is better indexed by Google and displayed in the search results on the first pages.
Main features:
Prestige | Free version | Premium version |
Support | No | Yes |
SEO | No | Yes |
Design | One version | One |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | No | Yes |
Features | Multilingual, Search bar, Animation, Login form, Newsletter subscription | +Google Captcha Anti Spam, 6 Full Customizable Small Banners, Lazy Load Effect, Ajax Product Search/Attributes, Extra CMS Blocks |
Eveprest is a multi-purpose adaptive PrestaShop template that will satisfy all your e-commerce needs. It is designed using the latest innovations in the world of web design.
The Eveprest template has no problem with design and functionality. It includes a convenient menu, a minimalistic header, and stylish slider on the main page. Eveprest presents full support for PrestaShop 1.7 - live chat 24/7 and long-term support. This free fashion template has a fully responsive design, thanks to which it will be equally convenient to buy goods in your store for owners of ordinary smartphones and tablets, and owners of Apple technology with high requirements for image quality.
Advertising banners, videos, and sliders can be added to the store’s main page to attract the attention of customers to target sections, promotions, special offers, and new collections of goods. It uses a cool module for a parallax effect that will surprise your visitors.
Let your customers be the ones who spread the news about your brand and attract new visitors to your site.
Main features:
Eveprest | Free version | Premium version |
Support | Yes | Yes - 24/7 |
SEO | No | No |
Design | One | Four versions |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | Yes | Yes |
Features | Retina, JX Wishlist, Header account, Product zoomer, and Lookbook | 10 premium modules, JX Mega layout, free stock photos |
The theme is perfect for use in an e-commerce store for selling clothing and shoes. You can adapt and configure the Clothes template as you wish. This template is perfectly displayed on different devices. Using the Clothes template is a great opportunity to create an effective, reliable, and attractive site for fashion sales.
This template is presented as an online store for men's clothing, but since its design is simple and expressive, it can be suitable for a very wide range of products. The banners present a very interesting effect of approximation. The picture is enlarged, thereby attracting attention, which allows you to consider the presented product more closely. This is an excellent technique for emphasizing those details precisely that are especially important in the offered products.
Main features:
Clothes template | Free version | Premium version |
Support | No | Yes |
SEO | No | No |
Design | One version | Three versions |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | No | Yes |
Features | Social media integration, animation, add to cart feature | +JX Lookbook, Blog, Figma layouts, MegaMenu, compare blocks |
Magento is self-contained software for creating e-commerce sites. This platform is based on open source PHP and therefore is very flexible and convenient. Given the wide range of customization options, Magento is a first-class tool for combining your network of stores into a single trading platform. Magento offers digital commerce, order management, and industry solutions. The control panel has a pleasant appearance and organization, familiar to most CMS. Convenient control panel and easy navigation will allow you to get started without third-party help. You can choose one of the templates or create your own using ready-made blocks. You can set up one or more stores with an unlimited number of products or pages.
Advantages:
F2 is an elegant but simple Magento template with blogs, portfolios, store searches, and other useful pages. The F2 fashion template is presented as a one-page website. The main page is divided into different categories: jeans, shirts, accessories, shoes, new products, and special items. The template is adapted and optimized for mobile viewing.
Other features include advanced search, search bar, a shopping cart, a personal account, a wishlist, and different languages.
The F2 template comes with premium modules that take the functionality of your website to a new level. For example, your visitors can create collections from products that they love and share them with their friends on social networks.
Main features:
F2 | Free version | Premium version |
Support | No | 24/7 |
SEO | Yes | Yes |
Design | One version | One version |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | No | No |
Features | Ajax shopping cart, drop down cart, sliced PSD, drop down menu | +AMP, Ajax search, wishlist, compare, Newsletter popup. MegaMenu, Film slider |
Magetique Lingerie is an ideal mixture of modern design and impressive functionality that can be used to create all kinds of online stores. Among the possibilities of this turnkey solution, you can find modern layout design, many color schemes, and a huge number of ready-made elements. Equally important, this template includes AMP functionality that allows pages to load in seconds.
Especially when it comes to online sales, you should pay special attention to each part of the website. Buyers are a little spoiled in this day and age. It is expected that everything should go fast and easy and lead immediately to the result they desire. This is a good reason to offer sorting options. It’s a feature that you should have, also because it supports visitors with multiple or different views of a product.
Advanced search can help you to have the attention of visitors. Here are the following search options:
In addition, visitors may want to have products sorted by the best price, shown in a table or list, and more. All of these can be easily implemented with Magetique Lingerie.
Main features:
Magetique | Free version - Lingerie | Premium version |
Support | Yes | Yes |
SEO | No | Yes |
Design | One version | One version |
Tutorials | Yes | Yes |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | No | Yes |
Features | PSD files, cross-browser compatibility | +Ajax, Retina, Newsletter popup, Film slider, AMP, Social options |
ClothesStore is the highest quality Magento template with an advanced administrator module that allows you to customize almost all aspects of your store. It is infinitely customizable, easy to use, and completely clear.
It is suitable for every type of store and optimized for SEO. ClothesStore offers a great set of different features: animation, parallax, sliders, fully responsive design, multi-level menus, customizable grid views for different product categories, and much more.
This template is great for beginners of e-commerce. Downloading this template, you have the ability to learn how to build an online fashion store.
Main features:
Ketty offers one from 7 impressive and immediately usable homepages for you for free. This theme contains an image slider on the main page, which for example is extremely useful for displaying important information. It is not a problem to place additional customized slides with additional information such as advertising, news, sales, special offers, etc.
In short, the slides are suitable for anything that needs special attention. The use of the image slider is super comfortable and requires no experience in web design.
Of course, such a great minimalist fashion theme has an amazing design, RWD, support for different browsers, convenient sliders, Ajax technology, an improved checkout, and a clear admin panel.
Main features:
Ketty | Free version | Premium version |
Support | No | Long-term 24/7 |
SEO | Yes | Yes |
Design | One version | Seven versions |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | No | No |
Features | Product zoom, Ajax cart, Slider | +AMP, Figma, Revolution slider, MegaMenu, Ajax compare, Drop down cart |
The WordPress engine was not originally designed to work with online stores. However, it supports a number of plugins that provide a commercial interface and convenient work for both the buyer and the seller. The most popular add-ons for the WordPress online store are WooCommerce, WP e-commerce, and WP shop.
Advantages:
There is no fashion without fashion models. Catwalk is a ready-made WordPress template that you can use to create a personal or business web page. If you are looking for a clear and fast, but at the same time exclusive approach to presenting your brand on the internet, this design is your best choice.
Fully responsive design is an additional reason for choosing this free theme for your modeling agency website. It works equally well on any screen, including tablets and smartphones. Thus, many people will be able to visit your page from their mobile gadgets. Many theme features can be changed quickly using the WordPress user interface. Along with a stylish design, your customers will get smooth navigation that will make communication between you and your clientele simple and effective.
Main features:
Fashion Mania is a great solution for a fashion portfolio for a famous brand, fashion influencer, or a novice designer. This template is also good for any type of blog. You can write about fashion accessories, bags, shoes, or clothes for men, women, and children. If you wish, you can change it a bit and get a template suitable for a business card website of any subject. You can familiarize yourself with this template in the demo version, or even better, download it for free and see everything with your own eyes. Design of the necessary pages is available.
Fashion Mania is adaptive and looks catchy. It can help attract new customers and gain a foothold in the new market. This free fashion template looks very solid and no one will guess that you received it absolutely free, while you did not spend time and money on developing a design and layout.
Main features:
Brillook Lite is a high-quality WordPress template on the basis of which you can build a blog for fashionable themes. The possibility of its unlimited use provides the GPL license. Both beginners and professionals will be able to work with the template. Built-in functionality allows you to configure various design elements without special skills in the field of design or programming. A wide selection of widgets and modules will speed up the process of setting up a template according to your own requirements.
Main features:
Brillook | Free version | Premium version |
Support | Yes | Long-term support |
SEO | Yes | Yes |
Design | One version | One version |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | Yes | Yes |
Features | MailChimp-ready, Live search, WPML ready, Blog | +Visual editor, Retina ready, Ecwid ready |
Kustrix Lite is a turnkey solution for creating blogs and personal pages on the theme of fashion and style. All design elements are fully customizable and adaptive. The template contains an online page editor with which you can observe the results of your work with the template without the need to refresh the page. A fairly powerful admin panel contains all the elements that may come in handy during product setup. All pages are SEO-optimized and built using valid code.
Main features:
Kustrix | Free version | Premium version |
Support | Yes | Yes |
SEO | Yes | Yes |
Design | One version | One version |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | Yes | Yes |
Features | WPML ready, Elementor, Visual editor, Social option | +Multilingual, Google analytics, iframe, Google webmaster tools, Lazy load effect |
Shopify is an online platform for all forms of e-commerce. It allows you to set up your online store and sell everything you want (goods and services). You can organize your products, customize the look of your store, accept payments (online and with credit cards), track and respond to orders, and you can do all this in the Shopify interface. Shopify has great features, high download speed, and a convenient control panel.
Advantages:
If you're looking for a truly universal theme, look no further than SuitUp. With its simple design, this theme is suitable for any type of e-commerce site - from a fashion store to a luxury watch store and a hardware store.
It features a responsive design, an advanced product filter, mega menu, several slideshows with various effects, user preferences and much more. With this feature set, SuitUp is a great starting point for any e-commerce website you plan to launch.
Main features:
SuitUp | Free version | Premium version |
Support | No | Yes |
SEO | No | Yes |
Design | One version | Seven versions |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | No | Yes |
Updates | No | Yes |
1-click installation | No | Yes |
Features | Admin panel, Retina, Sections | +Wishlist, Multi-currency, tons of listing layouts, Booking form |
Styler is an elegant e-commerce template specially designed for professional online stores. The theme has a beautiful slider, two product styles, portfolio styles, and sorting options, as well as the ability to demonstrate multimedia content.
This template is ready for use on retina-screens, fully responsive, and optimized for mobile devices so that your website looks stunning and runs smoothly on all modern devices - providing your users with an amazing view while shopping.
Main features:
Styler | Free version | Premium version |
Support | No | Yes |
SEO | No | Yes |
Design | One version | One version |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | No | Yes |
Updates | No | Yes |
1-click installation | No | Yes |
Features | Tooltips, Cross-browser compatibility | +Parallax, Favicon, advanced theme options. module layouts |
The next multi-purpose template in this collection, which, in my opinion, is also worthy of attention, is Multifly free Shopify template. Fashion, building materials, fishing products, electronics, jewelry, cosmetics - this ready-made solution will help in creating an online store on all the above topics and many, many others. Do not forget about the slider and carousel of products that will focus visitors on hot offers and product range updates.
Main features:
Multifly | Free version | Premium version |
Support | No | Yes |
SEO | No | Yes |
Design | One version | Seven versions |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | No | Yes |
Updates | No | Yes |
1-click installation | No | Yes |
Features | Commenting system, Tooltips, favicon | + Multicurrency, collections catalog, visual builder, on-line chat |
Don’t hesitate to check a premium full-fledged Shopify theme - Vendy! It suits any fashion store and will assist you in retail and dropshipping.
Just beautiful and just one of its kind, Vendy is unique, as it’s based on the best experience of Zemez. This Shopify theme boasts of:
So, give a try to the Vendy Multipurpose Shopify Theme for Fashion!
This platform is suitable for beginners who decide to master the creation of sites. Its advantages are based on the fact that it allows you to create an unlimited number of goods and currencies that users will use to pay for services.
This module is written in PHP and has active technical support.
Advantages:
Timecraft is a template with modern design. It’s nothing more, just what is really needed for convenient online shopping. Thoughtful design will allow you to focus all the attention of the buyer on your products.
Thanks to 100% adaptability, customers can go shopping from their tablets, smartphones, or computers and see no difference.
Drop-down cart and Ajax shopping cart will allow you to use the template for the sale of almost any product. Using this universal and simple fashion template, you can easily scale and create a website with a structure of any complexity.
In Timecraft, all extensions are installed and configured to launch the store quickly. Just load your product and the store is ready.
There are also instructions for installing, customization, modification, and working with the template. All of this is attached at the documentation folder.
Main features:
OpenCart is a unique online shopping system. This is a secure e-commerce solution for online stores, which allows you to create your own online business. This platform has a minimum set of functions and is distributed freely. Nevertheless, it is sufficient for creating an online store. Paid add-ons can be provided to expand the capabilities of the trading platform.
OpenCart is a ready-to-use solution for an open-source online store. So, if e-commerce is new for you and you have some technical training, you can get the most out of this platform.
Advantages:
The advantage of this free fashion OpenCart template is its versatility. The lightweight and unobtrusive design of Powder allows you to use this template for an online store of ecological cosmetics, mass-market goods, or luxury cosmetics. On the website, you can not only arrange products for sale but also maintain a blog with skincare tips, makeup trends, and other useful information. The slider was successfully made on the home page. It is possible to place promotional offers on it to increase sales. You can also create noticeable labels on products such as new, discount, and bestseller. Such a feature as conveniently implemented admin panel and intuitive controls are ideal for beginners.
Main features:
Powder | Free version | Premium version |
Support | No | Yes |
SEO | No | Yes |
Design | One version | One version |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | Yes | Yes |
Updates | No | Yes |
1-click installation | No | Yes |
Features | On-line chat, Blog, OpenCart modules | +Homepage layout builder, YouTube video, SP page builder, Retina |
A template for an HTML site is a ready-made layout that will allow you to start creating a high-quality site while having minimal knowledge on web design, CSS, and HTML layout. There are many ready-made HTML and CSS-templates that are made by specialists in web design and web layout at a very high professional level.
HTML sites compared to CMS systems load much faster, so HTML sites are just flying. This is due to the small size of the pages on the server and the fact that there is no need to access the MySQL database.
Advantages:
Solari is a powerful Bootstrap HTML template with a clean design and good usability - ideal for creating an online store. This template has a really chic functionality and unlimited possibilities for beautiful fashion HTML website. This template is super responsive and has a great layout. So, for your first online shop, it can be a good choice.
Solari looks very good; it uses delicate pastel colors and attractive content to attract more visitors. For your convenience, the theme of the website has been fully adapted. Solari is powered by the Bootstrap framework and it is ready to work with Retina, which, of course, is a plus for your site. In other words, this top-quality website template has a lot to offer for your future online store.
Main features:
Solari | Free version | Premium version |
Support | No | Yes 24/7 |
SEO | Yes | Yes |
Design | One version | Five versions |
Tutorials | No | No |
Responsive | Yes | Yes |
Extension documentation | No | Yes |
Updates | No | Yes |
1-click installation | No | No |
Features | Animation, Extra pages layouts, Fonts | +Booking form, Google map, sliced PSD |
Choose an e-commerce system that is right for you.
Creating an online store or, in other words, an e-commerce site with free fashion website template is an affordable way to disseminate information about your business on the internet and reach people outside of your location. Moreover, by creating a website in several languages, you will cover not only several cities but also several countries! To implement your business plan as efficiently as possible, you should start by choosing an e-commerce platform and download a fashion template for free. Whichever option you choose, you get a modern, multifunctional tool with quick and easy installation and configuration. Convenient manuals and instructions allow you to master the selected CMS quickly and create a high-quality e-commerce site.
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