How To Make A Good Impression On Your Website Visitors

The use of the Internet is uncountably high today. Every minute, people are wandering from page to page until you show them what they need. As a rule, they expect to spend their time wisely, no matter if they search for educational information or some business service, or if they shop or just try to unwind.

Maybe it sounds unreal, but on average, you have only 15 seconds to grab your visitors’ attention. This time is enough for visitors to a website to decide whether they prefer to stay or leave it. You can also have a look at questions that should be answered by visitors within 15 seconds or less:

• What is this website about? (don’t hide your chief topic under tons of useless information)
• Does it make me interested?
• What am I supposed to do? (call-to-action; make your visitor see clear if they are supposed to buy something, fill out a form, etc.)
• Do I want to share this experience?

So, go on reading this article to deepen your knowledge for making a good impression on your website visitors. Here you will find simple steps to follow to gain a positive reaction from people.

Remove Long Waits

3 seconds is the maximal loading time of any website that people can stand without refusing to leave the page. Take it seriously because your website’s speed is the first thing your visitors notice.

To take control of this situation, use a website speed tracker.

Highlight Your Key Information

Make a sure your main page reflects the leading information on your website. Don’t use unrelated materials. Remember your disappointment when you looked for something important, and a website wasted your time with some messy content. So, be selective when it comes to the feed of your website.

Remember, when you are trying to design your page by adding different elements, you shouldn’t allow them to conquer your most important content. Firstly, decide what you want your visitors to see before all things, and then fix it at the most favourable places. It can be a title for your company or product and a particular call-to-action.

Show Your Product Correctly

As for your product, paste its photos and (or) video, due to them your visitors will understand the main purpose of your site immediately. Don’t neglect the quality of this visual helpers. Check if they accomplish the whole design of your website and look the same good at any browser and on every screen of any gadget.

If you run an online store, lively bright photos can provide your potential clients with a feeling of a real presence in your shop or even studio. Show your ware from different sides and supply it with a detailed description.

A demonstration of your product in a movement will only put forward its exceptional features. So, make some short clip to prove it.

If you are a decor designer show works in the interior. And of course, clothes will better look being represented by people, but not as a plane picture. Provide your customers with a possibility to imagine themselves in your fashion items.

Spend some time to make a spectacular presentation of your brand and product, and the future results won’t make you regret.

Aesthetics

Have you ever heard that a visitor needs only 50 ms to rate a visual appeal of a website? Also, someone supposes simple, minimalistic pages to be more beautiful than pages with more complicated structures. So, keep it tidy: your visitors might stay longer if your site is clear, simple and elegant.

In a word, your website must be attractive and pleasing to eyes. Try also to follow the latest tendentious of web design.

It’s also indispensable to keep all images of your website in one style. Brightness and contrast shouldn’t be ignored.

Responsive Design

Let your website be the same cool on the screens of smartphones and tablets, for the reason that in 2018, 52,2% of all website traffic worldwide was generated through mobile phones.

Be Open

Real people are the best way to show clients your friendly attitude to them. Just show them your strong knitted team, that cares about the efficiency of your project and good opinion of customers.

Create some sections like “About Project” and “People” which include beautiful photos and engaging, informative constituent. Specific pages are needed when visitors need to find out if they can rely on you.

Plus, don’t skip to get this information updated from time to time.

Link Your Visitors To Other Pages

Don’t hesitate to share links to your blog, Facebook or Instagram pages.

Be In Trend

Here are some web design trends for 2018, according to Webflow:

• Broken grid layouts
• Images take center stage
• More organic and oblique text shapes
• More pervasive interactions and animations
• Floating navigation menus
• Video elements
• Variable fonts

Hopefully, these tips will benefit you to impress your visitors positively and make them stay!

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