13 Most Useful Content Marketing Webinars [MonsterPost Choice, January 2016]
Imagine an in-person conference, where you have a main stage aka your monitor, and a speaker, whom you can interact with via live chat - this is what a webinar is. Some of these online conferences are more presentation-oriented - what makes them kinda boring, while other stuff your head with tons of useful material.
As a rule all this material is given away to all participants right after the end of the webinar in a form of PDFs or web file. We believe that people should be able to participate in meaningful webinars - not just waste your time at some weird and senseless presentations.
Content Marketing 101: Free eBook
Our vision is that when people can interact with a speaker at webinars the presentation material is much better digested. So, here we’ve gathered a list of content marketing webinars that can give you a strong knowledge base that you can apply marketing your website or brand.
Feel free to get through this list and apply to any of these webinars.
Triple Conversion Rates: How GovX Uses Marketing Cloud for Customer Onboarding
How do you think you can deliver a dramatic ROI on marketing? Right your are - email marketing is the best option for that. Still this does not mean that you need to become intrusive with your letters, you need to deliver personalized and on-time emails to your clients.
How exactly you can do this find out at this webinar.
Date: Jan 26 11:00 am
Narrated by: Aaron Pelander, VP Customer Engagement, GovX | Doug Wilson, Director, Product Management, Salesforce
Hi-Def Audiences: Understand Your Audience Based on 15,000+ Dimensions
On this webinar leaded by Dan Neely the CEO of Networked Insights you will learn how to adapt to a fast changing consumer landscape, how to use the data of social web that can help you understand your audiences and create the most appetizing content.
So, here you will learn:
- How to understand your customer.
- How to understand what you client needs when getting through more than 15,000 dimensions.
- How to use social web data.
Date: January 20, 2016, 02:00 PM EST
Narrated by: Dan Neely, CEO at Networked Insights, Robert Rose Chief Strategy Officer at Content Marketing Institute
MarketingProfs Makeover: Elements of the Landing Page
Landing page is weak spot for almost any website, since not all marketers know how to design them to be really effective.
By adding some tiny distraction elements to your landing page you can significantly decrease your conversion. On this webinar Brian Massey, the Conversion Scientist™ will teach you how to create perfectly converting landing pages.
By the end of this seminar, you'll be able to:
- Build landing pages that will get the results you need.
- Know what elements not to include on your landing pages.
- Apply best practices for landing page development and optimization.
Date: January 28, 2016, 12pm ET
Narrated by: Brian Massey
Find Your Viral Voice: How to Generate Viral Referral Behavior for Your Business
Organic referrals hundreds of times are more effective and can be easily converted into paying customers. Once you find out how to use the power of virability you’ll be able to get a dramatic growth of your business. This webinar is stuffed with specific, step-by-step examples. Enroll now!
Date: January 13, 2016 12:00 PM CST
Narrated by: Forrest Dombrow, President, Solve Sales
Audience Insights You Must Investigate
On this webinar you will learn best practices of global brands that are used to understand all types of audiences. Finding out these tricks you’ll be able to drive real value from your traffic, and make your marketing more successful.
Date: January 14, 2016 12:00 PM CST
Narrated by: Chris Leet, Senior Director of Product Marketing, NetBase Solutions, Inc.
Optimizing With Customer Analytics
These days companies have to utilize all available information about customers to deliver the right insights to the right people at the right time to deliver an optimal customer experience. To succeed with this you need to know the right question you need to ask your clients, use the right data, and develop the right systems to put it all into action.
Date: 1/8/2016 12:00 PM CST
Narrated by: Melissa Meier, Vice President, Strategic Account Manager, Walker, Troy Powell, PhD., Vice President, Statistical Solutions, Walker
6 Steps to Delivering a Content-first Marketing Strategy
Your sales depend greatly on the content you publish, the more powerful your content is the more sales you get. On this webinar guided by the founder of Content Marketing Joe Pulizzi you will find out how to:
- Develop your own “content-first” business model.
- Attract a loyal audience by creating valuable content.
- Convert followers and subscribers into customers.
- Deliver impactful communication through paid, earned, shared and owned media.
Date: January 20, 2016 - 2:00 PM ET
Narrated by: Joe Pulizzi
Crank Up Your Content Marketing
This webinar is guided by the Salesforce Pardot Marketing team, and is accompanied by Seth Lieberman, CEO of SnapApp, this amazing team will inspire and motivate you with even more tactical techniques for the revenue-driving content gameplan. Enroll now!
Date: January 19 1:00 pm
Narrated by: Jenna Hanington-Sr. Content Strategist/Molly Hoffmeister-Prod. Marketing Mgr.-Salesforce Pardot | Seth Lieberman, CEO-SnapApp
Content Marketing: Build Your Strategy [Paid: $39.99]
On this webinar you will find out about tools and tactics that will help you build your content marketing strategy. Here you will discover what content marketing is and why it is vital to your business, how to set up a content marketing plan, what are content calendars and what to include when using them, best practices in content marketing.
Date: January 19, 2016
Narrated by: Aleecreative team
Intro to Content Marketing - Blog Your Way to Better Leads & More Sales
Growing your leads through blogging is a terrific way to grow your visibility, leads and sales. What’s more important blogging is ideal in terms of boosting your site’s SEO. Enroll now to find out the essentials of content marketing.
Date: January 13, 2016 9:00 AM - 9:30 AM
Narrated by: Pattie Simone of WomenCentric LLC
Grow Your Business with Hub & Spoke Content Marketing
Join this webinar in order to learn how to create an integrated campaign based on this model that drives real results.
Date: January 14, 2016
Narrated by: Mike Huber
2016 Interactive Content Marketing Trends
Here are the content marketing trends that are expected to arise in 2016:
- Addressing increased content performance and ROI pressure.
- Breaking through content clutter for sustainable attention.
- Repurposing content through function rather than format.
- Increasing lead quantity and quality from content.
- Increasing velocity and relevance in the buyer’s journey.
Date: January 20, 2016
Narrated by: Anna Talerico
3 Key Ways To Put Livestream Marketing To Work For You
Year after internet users are becoming more and more picky in terms of content, videos are not an exception. On this webinar you will learn how to market your video content in 2016.
There you will how to: use livestreaming for lead generation and fan acquisition, how to empower your content marketing strategy, how to engage and convert your audience. Enroll to learn about these things.
Date: January 12, 2016
Narrated by: Chad Abbott
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