Having an online business you’ve, surely, faced with the necessity to control its development and the ability to be profitable. It’s quite clear, otherwise, there is no sense in its existence. The word control doesn’t mean to keep up at night or sit in front of a monitor all day long. It is not a form of obsession. It is just to be aware of how good your project is, what it lacks, why, and how you can improve it.
How can you do it properly? That is the very time to use analytics tools. The tools that are created to become your reliable assistants. Discover your traffic, ROI, which pages are the most popular ones and why, what attracts your customers most of all, which pages file, and what is the reasons. In other words, analytics tools are the that can’t but be involved in the online business process.
Being so needed the tools are invented, modified, and are proposed widely. Some of them are free, others are premium. Which one to choose? So many men, so many opinions. It is you who will decide which tool will suit your Magento project best of all. You are the only one who knows your online business so well. But we can propose you several tools, so you can make your mind which you can apply.
Below you can see the list of the most popular Magento analytics tools. We gathered both – free and premium. So you can stop surfing the Internet and get the tool you like. Short descriptions will help you clarify some features of the tool and thus simplify your task. Good luck and make the right choice.
Improves the functionality of native Magento reports and helps you get a complete picture of your business situation.
This extension builds an easy-to-use, real-time profile and timeline for every visitor, from anonymous to converted unique customer.
Offers some additional features and advanced analytics for the default Google Analytics module.
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