Build a Scrappy Community With Hands Down [ Erica McGillivray Speaking ]

Hey, what’s up?

Are you dreaming about a scrappy community around your business? Sounds familiar? 

Of course, because our large team arranged a live webinar for you with Erica McGillivray at the end of 2016!

So, what’s the point?

We know that readers, who were too busy with their business, probably, missed our webinar. They might cry someone a river because they do not know how to make their business scrappy! 🙂

So we decided to talk to someone who ate a dog building scrappy communities - Erica McGillivray

So, here we go!


What is a scrappy community and why does a small business owner need to build one?

What’s hidden behind the scrappy community, huh, Erica?


What should be the first step?

It all sounds pretty good. But from what should we start?


Where does the business owner need to go to find this target?

Everyone knows that each business owner needs his audience. How to hit the bull's-eye and to get lots of soulmates?


Do you use any additional tools? Can you define the most efficient?

The TicTac is really good for freshening the breath. What is as good for building a scrappy community strategy?


What are the best examples of a Scrappy Community?

Show us who succeed with your idea!


What was the specific benefit? What did you get?

It’s time to speak about the profits!


What kind of feedback did you get?

Feedback is always worth its weight in gold, right?


What exactly have you achieved as a community manager?

The main is to understand who you are and to keep being yourself. The more self-consciousness, the more connections, and confidence.


Do you treat your work personally? Have you ever noticed your techniques or your tips that have been used by other people?

It’s pretty important to have something useful for others.


It seems like you always have a team by your side. Is it possible for small business owners to achieve success by themselves?

Is it all about the power of impact?


What do you prefer working in a huge team or in a tiny one? What are the duties that should be fulfilled by team members?

Each team member should be the real part of the whole coherent.


Is it important to be like the part of the brand itself when you're trying to communicate with your customers?

Great brand - great people attached.


How should the person build a community team? How many participants should it include?

Here is the thing that we should notice about building a community team.


Can you name some basic steps of community creation?

Decide what’s your community about first and follow other steps below.


Have you ever worried about people not coming to the events you’ve organized?

It’s life, so try to keep all the worries at ease.


Did you expect them not to coming up to the event or it was a total surprise?

Charge people for the event and they will come.


Now you have no need to be upset because you know everything about building and managing a scrappy community. Do not forget that you need a professional website for every kind of business you have. So, hurry up to see our bestselling templates and themes to build outstanding website!



Ann King

If you are looking for a gulp of inspiration on any topic related to web design, then the collection of Ann's articles should come in handy to you.

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