Are you a happy Shopify store owner? Congratulations, you have a great taste and a pronounced desire for optimization. A store on this platform is evidence of superior business acumen because Shopify basics are extremely user-friendly, and the available functionality will more than cover all your requirements.
Creating a unique design for Shopify is also not difficult: once you see the assortment of Shopify templates from Template Monster, you will not rest until you find the perfect one.
So, Shopify is not just a website builder. This is a huge space for opportunities and experiments in terms of business development, boosting the number of customers, and increasing their brand loyalty. And since all this sounds quite abstract and not convincing enough, in this article we will consider one of the extremely useful platform features—Shopify gift cards.
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Gift card is an alternative payment method that provides its recipient with unlimited shopping opportunities in the store within the nominal value indicated on the card. Each gift card in Shopify has a unique code that is entered during checkout. The card can be designed for a particular buyer as a bonus or reward, or it can be left blank so that customers can independently purchase it for their needs. Many buyers prefer a gift card when they are not sure which gift to buy for family members or friends.
Using gift card creation schemes directly with Shopify is much simpler than developing physical cards by yourself or using third-party companies. The platform has all the necessary functionality so that your customers can buy and use Shopify gift cards both online and offline: may Shopify POS help you.
It is very convenient that the customer can extend the use of the card to several purchases. The purchase amount is subtracted from the Shopify gift card balance, and if it is not exhausted, then the money does not disappear and remains to wait for the next shopping session.
Why are gift cards so good?
A gift card is always a small celebration, the sensation of which certainly appears every time the word "gift" is mentioned. Unlike banal cash gifts, a gift card is always a win-win option, giving the recipient the right to choose and a pleasant feeling of care.
Here are some of the benefits you will get when introducing a gift card scheme to your store:
Gift cards can be used in both online and offline stores using Shopify POS. Shopify provides an opportunity to issue a gift card; in other words, give a gift card to a client for free as a bonus, incentive, refund, or part of a promotion, and create a card for sale in a store.
While you are thinking about whether it’s more relevant to do design optimization and choose a more concise and stylish template for your store, we will tell you how to issue gift cards in Spotify:
Your client, who received a unique code by mail, can immediately begin to use all the advantages of their new privileged status as a gift cardholder. To customize the card design in the incoming email, you will have to mess around the code. However, this is optional. In any case, this letter will be pleasant for the client. Such promotions always work for the benefit of your business: it is unlikely that anyone will be dissatisfied with your gift initiative.
To sell cards in your online store, you must create them as a product. First, you need to activate this feature:
We already mentioned the amazing capabilities of the platform in relation not only to online but also to offline purchases. This translates into the ability to sell Shopify physical gift cards.
You determine their design (choose from the offered ones or upload your own) and the information necessary for indicating, then place an order on the Shopify official resource and patiently wait.
Moreover, there you can order wonderful sleeves for wrapping cards, presented in four common colors, and provide an additional highlighting feature to your gift activity.
Whatever they say about digitalization, physical cards are of great benefit to your store, even more than online ones. Tactile memory is much stronger than some unique code in a letter to the client. A physical sample is in the same space as its owner. Cards are peculiar encapsulated emotions that you can touch, and the higher the likelihood that more people will see them and appreciate the initiative of your store.
Not to mention the magical effect of customization on the impressionable minds of customers. If the card is customized to your corporate colors and evokes associations with your website, for which you, of course, have chosen an impressive theme, then you are simply doomed to remain in the customer’s memory.
To sell physical cards, you need to fulfill only two requirements: have a Professional or Unlimited plan and enable the possibility of their sale in Shopify POS. As before, no difficulties. Just the unbearable ease of making people happy.
Don't put off till tomorrow what you can do today. Gift cards in conjunction with an attractive and convenient interface of your store will work non-stop while you relax. The more cards sold, the more potential customers, recommendations and positive reviews. The strength of this method lies in its simplicity and grace. You just have to make sure that even one beneficial initiative can be more than enough for both your customers and yourself.
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