Please, enter a valid email!
00 days
00 hours
00 minutes
00 seconds

How to Sell WooCommerce Virtual Products Internationally

  1. How to Start an International WooCommerce Store
  2. How to Sell WooCommerce Virtual Products
  3. How to Implement International Shipping
  4. Best WooCommerce Themes to Sell Virtual Items
  5. Conclusion

If you go back to the past, it becomes clear that all the ordinary things for a modern man today used to be thought of as mere fiction. Talking to people on the other side of the globe, you realize that things like instantly sending and receiving an e-mail, flying, or selling WooCommerce virtual products – all this seems incredible and magical.

Technology has become an essential part of our everyday routine. We can hardly imagine our life without the endless flow of information. And, it is enough to have just a smartphone in your pocket and internet access.

Today, the sale of virtual goods has become especially popular. Virtual (or digital) products include music, videos, audio files, images, e-books, software, text files, graphics sources, 3D projects, and more. They can be either downloadable or not downloadable.

There are a lot of advantages to selling virtual products. Among them are:

  • the technology of creating a digital product is available to all
  • such a product has a low price
  • an intellectual product is an invisible asset
  • high profitability from the sale of digital goods

Selling a virtual product internationally is a good way to expand the audience of customers and make more money. So, today, we will talk about how to sell digital products online and promote them internationally.

How to Sell WooCommerce Virtual Products Internationally.

How to Start an International WooCommerce Store

A huge number of online stores successfully work on the basis of WordPress. This is possible thanks to WooCommerce, the world's most popular online trading platform. WooCommerce is used by an incredible 93.7% of all WordPress e-commerce websites.

WooCommerce is a free plugin for WordPress. It extends the functionality of websites and turns them into full-fledged online stores. WooCommerce can boast of the main advantage of WordPress - you can cope with the plugin for your online store without any specific knowledge and experience in web development.

To start an international WooCommerce store is a great step forward for your business. But through it all, you should not hurry. Take a look at a few tips to make sure you are ready to launch an effective international WooCommerce store.

  1. Explore the foreign market and decide who you want to sell to. Check whether there are analogs of your product in the foreign market. Search by the product name in Google search, on,, and other trading platforms. If found, investigate the similarities and think over the benefits you can offer.
  2. Customers. Keep in mind that foreign buyers may differ in preferences and manner of communication. Still, all of them appreciate a high quality and unique design.
  3. Find out the prices of foreign competitors. The average price minus the cost of delivery - you are getting an approximate cost, which is not recommended to go above. Your prices should be displayed in multiple currencies. A Currency Converter Widget is a great solution to make your client feel comfortable.
  4. Legislation. Before you start selling abroad, find out all the restrictions that apply to your products. For instance, tax and duty rates vary from country to country. Somewhere you can skip them at all to a certain value of the goods. Also, while trading with Europe, you need to comply with the General Data Protection Regulation (GDPR).
  5. Website localization is painstaking work that requires attention to detail. If a visitor sees some text, which he cannot understand, he may leave at once. Therefore, translate all the texts (including the pictures).Click here to download WooCommerce in another language.Google Translator Plugin is usually used to translate the front end of your website into all languages.
  6. The site should clearly indicate the rules of product return (return policy), information about delivery and payment. Not every buyer will want to request a refund, but it is still worth it to provide such an opportunity.
  7. Inform in writing about the privacy policy to comply with the GDPR.
  8. Consider how you will deliver orders to customers and how they will be able to return the goods.
  9. Choose the payment method.
  10. Use advertising channels. To attract foreign customers, you can use social networks, contextual advertising, and search engine optimization.

To go through all the steps above, you have to spend some time and effort. Do not stop half way. Your efforts will pay off.


How to Sell WooCommerce Virtual Products

Now we will talk about WooCommerce digital downloads and how to sell virtual products on the WooCommerce platform.

Since your virtual products can be both downloadable and not downloadable, you should add either shipping details or download details to the product page. For example, you sell some music, so you can offer a download link along with a CD to ship. In regards to the non-downloadable goods, these might be some services and memberships.

Let’s go through the main steps on how to start selling virtual products in your store.

  1. Download WooCommerce and activate the plugin. If it is installed, make sure it is updated.
  2. To add a new product, you should navigate to Products from the WordPress Dashboard and click ‘Add New’.
  3. Add the product description.product description
  4. Make sure to adjust the virtual and downloadable options.

Also, you may deal with a variable product. For example, you sell digital media online and its physical version. In this case, make sure to select Variable product in the Product data tab.

variable product

While you are in the Attributes tab, you can specify different versions of the product you offer. Here you can use Licensing, packages, media type, etc. Also, make sure the “used for variations” box is checked.

used for variations

The Variations tab allows you to add the different variations of the product.

variations tab

In regards to the file download method, it is recommended to leave the default one because it keeps URLs hidden. However, some servers may not handle large files reliably. In this case, you will need to select X-Accel-Redirect/X-Sendfile (WooCommerce > Settings > Products > Downloadable Products) to ensure safety.

How to Implement International Shipping

You have already set up your online store, added payment methods, and now it is time to arrange the delivery of your goods. There are many shipping methods available, but WooCommerce offers some relatively simple means of delivery. Let's look at them.

1. Go to WooCommerce > Settings > General

woocommerce settings general

Base location is the country you are shipping from.

Selling Location(s) allows you to select the locations to which you want to sell your products.

Shipping Location(s) allows you to specify the countries you are shipping the products to.

  • Ship to all countries you sell to
  • Ship to all countries
  • Ship to specific countries only
  • Disable shipping and shipping calculations

Default Customer Location allows you to determine tax and shipping costs before the customer enters the address information.

2. Click Save once the settings are adjusted.

3. Navigate to WooCommerce > Settings > Shipping. Now you can set up Shipping Zones, Shipping Options, and Shipping Classes.

4. Based on where you want your products to be shipped, you can select your Shipping Zones.

5. After you set up the shipping zone and shipping regions, save the changes.

6. Now the Shipping method(s), relevant to your specific shipping zone, are available:

  • Flat Rate
  • Free Shipping
  • Local Pickup

7. Shipping rate calculations and choosing the shipping destination are adjusted in the Shipping Options sub-menu.

shipping options

Here you can set up shipping rate calculations, choose a customer’s address, and set a flat rate for shipping.

The flat rate is specified based on such parameters as the type of product, weight and dimensions, shipping location, and whether it is a special product (antique, breakable, etc.).

Make selling physical products easier by offering shipping options, showing live rates from shipping carriers or adding inventory and fulfillment solutions. This is all possible with WooCommerce shipping plugins and extensions.

Best WooCommerce Themes to Sell Virtual Items

In today's online world, there are a huge number of sites that sell digital goods. To be able to create a full-fledged website to sell digital downloads on the internet you need to use professional solutions. You can choose any ready-made themes which include the desired functionality.

I have collected best WooCommerce themes which you will find effective for selling digital products.

Mr. Gizmo - Responsive Technology & Gadgets Blog WordPress Theme

Mr. Gizmo - Responsive Technology & Gadgets Blog WordPress Theme

This WordPress theme will work perfectly for your WooCommerce downloads business. Thanks to a great number of pre-build features and tools, you will be able to promote your virtual product with no hassle and no coding experience. Moreover, with its code and structure, the theme will help you reach the top of search results.

Magic - Multipurpose Creative WordPress Theme

Magic - Multipurpose Creative WordPress Theme

Your WooCommerce downloadable products will be sold much faster if you represent them on a beautiful website with excellent functionality. This theme is equally good for WooCommerce subscriptions and downloadable products. Customization has never been easier with a powerful Elementor page builder and extensive modules of JetElements plugins.

Creatica - Multipurpose WordPress Theme

Creatica - Multipurpose WordPress Theme

Creatica is a multipurpose WordPress theme which is definitely a good option for selling digital products online. It implements all functions for the sale of any digital goods–from software products and photos to e-books and subscriptions. Sell your virtual downloadable and not downloadable products with Creatica to get your business to the next level!

iRepair - Electronics Repair WordPress Theme

iRepair - Electronics Repair WordPress Theme

This theme provides advanced capabilities at the same time alleviating the process of pages’ customization. Promote your WooCommerce subscription downloads, digital media, applications, etc. It is very easy to install and customize with no specific skills required. The theme comes with ready-made page layouts and a great set of customization features that allow you to edit the online store with a few clicks.

Gamein WooCommerce Theme

Gamein WooCommerce Theme

Selling downloadable products on a highly functional website has never been easier. With this WooCommerce theme, you can forget about needing to hire a coder to build a successful web store. The package includes multiple color options, customizable typography, custom widgets, lifetime updates, and much more. Friendly and professional support is available in case any issues appear.

Entertainmnet Responsive WooCommerce Theme

Entertainmnet Responsive WooCommerce Theme

Being 100% responsive and fully editable, the next WooCommerce theme will be your excellent solution to build a professional online store. Whether you are creating an entertainment channel or a store of digital goods, this WooCommerce will definitely fit your needs. Lazy load effect, Parallax effect, fantastic sliders, and built-in theme customizer will make the design attractive and convenient to use.


Currently, selling virtual goods is one of the most common ways to participate in e-commerce. It is a great opportunity to sell informational products (training videos, audio courses, e-books, manuals, etc.), software, graphics, various databases, text files, discount coupons, etc. I hope I was able to show how to sell WooCommerce virtual products online and which website design might be your best choice.

Read Also

WordPress Ecommerce Product Add-ons to Provide Personalized Products to Customers

57 Best eCommerce WordPress Themes: Free and Paid

How To Create a WooCommerce Store with Woostroid2 and Elementor Builder

20 Best Business WordPress Themes of ONE by TemplateMonster Subscription Library

How to Sell Products on WordPress?


A freelance copywriter, who has a great interest in writing, content-related stuff, traveling, and photography. She is always mastering her writing skills to synthesize the essence of any business ideology in an easy-to-use nugget of words to get people to feel, think, or respond. Instagram.

Get more to your email

Subscribe to our newsletter and access exclusive content and offers available only to MonsterPost subscribers.

From was successfully send!
Server error. Please, try again later.

24 responses to “How to Sell WooCommerce Virtual Products Internationally”

  1. yeezy 350 says:

    I precisely desired to thank you very much all over again. I do not know the things I would have tried in the absence of the ideas shown by you about my field. It had become an absolute terrifying situation in my circumstances, nevertheless taking a look at a new expert approach you dealt with the issue made me to weep over gladness. Now i am happier for your guidance and thus trust you know what an amazing job you are undertaking teaching others through the use of your websites. I know that you haven’t encountered any of us.

  2. Thank you a lot for giving everyone such a splendid possiblity to read articles and blog posts from this web site. It is usually so pleasing and also packed with fun for me personally and my office friends to search the blog not less than three times in a week to see the fresh guides you have. Not to mention, I am just at all times impressed for the amazing tricks you serve. Selected two facts in this posting are completely the very best we have had.

  3. I have to show some thanks to the writer for rescuing me from such a crisis. Right after searching through the world wide web and getting advice that were not helpful, I thought my entire life was gone. Living minus the solutions to the difficulties you’ve solved as a result of your main guide is a critical case, as well as those which might have badly damaged my entire career if I had not encountered your web page. Your good know-how and kindness in handling every aspect was vital. I’m not sure what I would’ve done if I had not encountered such a stuff like this. I can also at this moment look forward to my future. Thanks for your time so much for the expert and results-oriented guide. I will not think twice to recommend your blog to any individual who needs and wants tips about this subject matter.

  4. Thank you a lot for providing individuals with such a terrific chance to read articles and blog posts from this web site. It is often very nice and stuffed with amusement for me and my office co-workers to visit your blog nearly three times in one week to read the latest secrets you will have. Of course, I’m just usually fulfilled concerning the good techniques you give. Certain two tips in this posting are absolutely the most beneficial I have had.

  5. Thank you for all your valuable labor on this site. My aunt delights in engaging in investigations and it’s really easy to see why. We hear all regarding the dynamic medium you deliver informative guidance through the blog and therefore improve response from other individuals on the concern plus our favorite simple princess is always being taught a whole lot. Take advantage of the rest of the new year. You’re conducting a splendid job.

  6. moncler says:

    I not to mention my buddies came reviewing the good solutions from the website and then before long got a terrible suspicion I had not thanked the website owner for those secrets. All the men are actually for that reason warmed to read them and already have surely been taking pleasure in these things. We appreciate you being considerably thoughtful and for deciding upon varieties of tremendous subjects most people are really desperate to understand about. My sincere apologies for not expressing gratitude to you earlier.

  7. I must show some appreciation to the writer just for rescuing me from this problem. As a result of researching through the the net and coming across concepts which are not productive, I was thinking my life was done. Being alive without the presence of approaches to the issues you have solved by means of this website is a critical case, as well as the kind that could have adversely affected my career if I hadn’t noticed the blog. Your own expertise and kindness in maneuvering all the things was excellent. I don’t know what I would have done if I hadn’t come upon such a subject like this. I’m able to at this point look ahead to my future. Thanks for your time very much for this expert and effective help. I will not be reluctant to recommend the sites to anybody who should have counselling on this problem.

  8. Thanks for all your valuable work on this site. Debby enjoys managing internet research and it’s obvious why. Most of us learn all concerning the compelling manner you provide advantageous solutions by means of the website and therefore cause participation from website visitors on this subject matter and our daughter is becoming educated a great deal. Have fun with the remaining portion of the year. You’re conducting a tremendous job.

  9. My husband and i were quite thrilled when Michael managed to finish off his preliminary research with the precious recommendations he received through your web page. It’s not at all simplistic just to always be handing out ideas which usually some other people may have been trying to sell. We really figure out we’ve got the blog owner to be grateful to for this. Most of the illustrations you made, the straightforward website navigation, the relationships you will help engender – it is all exceptional, and it is facilitating our son in addition to our family believe that this subject matter is amusing, which is extremely vital. Many thanks for the whole lot!

  10. I am glad for commenting to let you know what a beneficial experience my cousin’s daughter gained browsing yuor web blog. She discovered several issues, not to mention how it is like to possess a marvelous giving nature to let other individuals easily thoroughly grasp certain tricky things. You really exceeded visitors’ expected results. Many thanks for offering these insightful, trustworthy, explanatory and in addition fun tips on the topic to Jane.

  11. kd shoes says:

    Thanks so much for giving everyone an exceptionally pleasant possiblity to read from this site. It’s always very nice and as well , full of amusement for me and my office friends to visit your site no less than three times a week to read through the newest guides you have got. And lastly, I’m so certainly satisfied with your great techniques you give. Selected 4 tips in this posting are basically the simplest we have all had.

  12. cheap kd 12 says:

    I needed to draft you that very small remark to say thanks a lot as before about the spectacular secrets you have shared in this case. It was so open-handed with you to allow easily just what a lot of people could possibly have offered for sale as an e book to help with making some cash on their own, most notably considering the fact that you might have done it in case you considered necessary. Those points also acted to be a great way to realize that other individuals have a similar desire really like my own to learn a great deal more in terms of this matter. I think there are thousands of more pleasant sessions in the future for folks who check out your site.

  13. I precisely needed to say thanks once again. I’m not certain the things I would have used in the absence of these information contributed by you on such situation. It was before an absolute difficult condition in my view, but finding out a new specialised mode you solved that made me to cry over delight. Extremely happier for your guidance and then believe you are aware of an amazing job your are providing instructing many people with the aid of your blog post. I’m certain you’ve never encountered any of us.

  14. curry 6 says:

    My wife and i got absolutely fulfilled when Emmanuel could carry out his researching by way of the precious recommendations he was given out of the web site. It’s not at all simplistic just to be giving out facts the rest might have been selling. And we also figure out we’ve got the website owner to give thanks to for this. The specific illustrations you’ve made, the simple site navigation, the relationships you can aid to foster – it’s all superb, and it is letting our son in addition to us do think this concept is excellent, which is certainly rather essential. Many thanks for all!

  15. I truly wanted to construct a small word to be able to appreciate you for all the awesome tricks you are writing at this site. My rather long internet research has finally been paid with beneficial content to exchange with my company. I would state that that we website visitors are rather endowed to dwell in a useful community with many lovely professionals with very helpful secrets. I feel pretty grateful to have used your web page and look forward to tons of more fabulous minutes reading here. Thanks once more for all the details.

  16. kyrie 6 says:

    I wish to show my appreciation to this writer for bailing me out of this crisis. After surfing around through the world-wide-web and seeing recommendations that were not powerful, I was thinking my entire life was over. Living minus the strategies to the difficulties you have resolved by way of your entire article content is a critical case, as well as those that could have in a negative way affected my entire career if I hadn’t discovered your blog. Your training and kindness in touching the whole thing was important. I am not sure what I would have done if I had not encountered such a solution like this. I’m able to at this point look ahead to my future. Thanks for your time so much for your impressive and amazing guide. I won’t hesitate to propose your web site to any individual who should get direction on this topic.

  17. jordan 13 says:

    I have to show my respect for your generosity in support of persons that need help with this one field. Your personal commitment to passing the message around appears to be exceptionally productive and have consistently allowed those much like me to attain their pursuits. This invaluable publication denotes much to me and especially to my colleagues. Many thanks; from each one of us.

  18. I’m writing to let you know of the brilliant discovery our child obtained using your web site. She even learned a good number of pieces, which include what it’s like to possess an incredible teaching style to get the others very easily fully understand a variety of impossible subject matter. You truly surpassed our own expected results. Many thanks for coming up with the informative, safe, explanatory and in addition easy tips on that topic to Mary.

  19. off white says:

    I would like to show appreciation to the writer just for bailing me out of this type of incident. Because of looking through the internet and coming across proposals that were not powerful, I assumed my entire life was gone. Living without the presence of approaches to the difficulties you have fixed by means of your website is a critical case, and the ones that would have negatively damaged my entire career if I had not encountered your blog post. Your good capability and kindness in touching all the details was important. I don’t know what I would have done if I hadn’t come across such a stuff like this. I’m able to at this moment relish my future. Thanks a lot so much for your expert and effective guide. I will not think twice to refer your web page to anybody who needs direction on this matter.

  20. I want to show thanks to the writer for rescuing me from such a challenge. Right after scouting through the search engines and seeing concepts which are not productive, I believed my entire life was well over. Existing without the presence of solutions to the difficulties you have resolved by means of your guide is a serious case, as well as the kind which could have negatively damaged my entire career if I had not come across your web blog. Your primary training and kindness in handling all things was invaluable. I am not sure what I would’ve done if I hadn’t come across such a step like this. I can at this point look forward to my future. Thanks so much for your professional and sensible guide. I will not be reluctant to endorse the sites to any individual who would need support about this area.

  21. jordan retro says:

    I wish to point out my gratitude for your kind-heartedness for individuals that actually need assistance with this important idea. Your personal dedication to getting the solution around became astonishingly effective and have frequently made girls much like me to realize their goals. Your entire valuable recommendations signifies so much to me and especially to my office colleagues. Many thanks; from everyone of us.

  22. Do you want find other ways to get website traffic?

  23. Your style is very unique compared to other folks I’ve read stuff from. I appreciate you for posting when you’ve got the opportunity, Guess I’ll just book mark this site.

  24. Premium wordpress themes, Plugins, PHP Script, Modules Extensions, Web Templates, CMS Templates (Click in profile to more info)

Leave a Reply

Your email address will not be published. Required fields are marked *