Please, enter a valid email!

4 Elements You Have to Add to Your Business Blog to Spice It Up a Little

Reading one blog for a long time is like a marriage. At first, you love her very much and think she is an ideal person you can only adore. After a few years of living with her you know all her weaknesses, but still, love and respect her. However, it could be that after some time you get tired of her. It is sad but also true for websites – sometimes people get tired of you and your business blog. If you haven’t changed anything for a long time – there’s no surprise that your audience constantly diminishes.

chanel quote

Every woman knows what to do in such cases. When your partner is not so very interested in you as at the beginning of the relationship – change something. Make a new haircut, change the hair color, buy a new dress or sexy underwear. Changes rejuvenate interest. If you noticed your audience is leaving you and want to do something to breathe new life into your business blog – it is time to make some changes. In the case of a website, it means some new elements or even a new template. So, let’s start with the minor but noticeable innovations.


website themes

1. Cool post layout

Do you have a “Most Interesting” section with your best posts? How are those post displayer? Just in a boring list? Come on, it won’t attract any attention! Place a cool post tiles block on the top of the page. Post tiles could become an excellent business blog decoration. If you choose an interesting layout and customize it to fit the rest of the website’s style – it will sufficiently refresh the general look of the page. Post tiles are quite a popular element, so it will also be a change towards modern trends. Of course, it will work only if you place sharp and eye-catching photos as featured images. If you don’t pay enough attention to the pictures – shame on you and start seeking really astonishing images for posts because people like them. Here’s an example of how post tiles are used on TemplateMonster blog.

TemplateMonster blog

2. Video playlist

Sometimes it is much more interesting to watch a video than to read a text. On Facebook videos get 25% more engagement then posts with text. If you have no idea what video could fit your business blog – don’t worry. It doesn’t matter what are you writing about – you can always find some interesting videos on that subject on YouTube. And of course, you can shoot video by yourself. If you have a company – share some presentation videos or inner company life insider information. If you are a solo business blogger – show yourself to the audience and I’m sure people will love it. Who doesn’t like to know who is he dealing with? This video list I saw on GE Reports business blog, but I’m sure you will be able to create a more attractive video block.

video block

3. Instagram feed

Have you connected your blog to any of your social media accounts? If you haven't – do it immediately! Facebook, Twitter, and Instagram allow you to boost your reach and increase the scale of your audience. If you have a company, you should have some business accounts on social media that fit your audience. And if you have an Instagram – connect it to your website and put the Instagram feed right to the homepage. Beautiful photos (and I’m more than sure they really are beautiful) will attract attention and make visitors who have Instagram to subscribe for your updates. This cool Instagram feed I found on the Puma website. They have great pictures there and are not afraid to show it.

Instagram feed

4. Newsticker, or the crippling line

It is a really good idea to add animation to your business blog. Some moving tiles and changing fonts when you hover on them drag attention. And accurately designed news ticker (it is a narrow block that shows visitor latest news titles) is a great and entertaining decoration. Don’t you think it adds a little drama? When looking at news ticker I always expect some “Breaking News” text. On your blog, a news ticker could show the latest posts and attract readers to them. Here’s how a news ticker looks at CNN and just imagine how cool it will look on your business blog.

News ticker

New template

As I said previously, in some cases it would be better to completely change the template. It is like changing your style in clothes – if the choice was right, the effect will be fantastic. So, I suggest you take a professionally built template like Imperion. It is a multipurpose corporate WordPress theme, that has all the elements I mentioned before. Gorgeous post tiles layout with astonishing demo stock pictures is placed in the top of the page. The news ticker is also there, styled according to the rest of the design. There’s a nice accurate video playlist that not only shows the visitor some videos but also could play them right on the page and user doesn’t have to go to YouTube to watch it. Instagram feed is placed on the footer. It doesn’t distract the visitor from posts and decorates the bottom part of the page.

Imperion - Multipurpose Corporate WordPress Theme

Besides that, Imperion is compatible with Elementor Page Builder. A few super-useful Jet plugins are included in the template pack and sufficiently widen the options, available to users in the Elementor customization menu. This theme is like a little bundle – paid plugins and stock photos are included for free and that allows you to save about $680!

imperion

If you don’t really like Page Builders, the theme pack contains Cherry plugins that make customization through WP administrative dashboard much easier. The template is very well documented and supported 24/7, so if you meet any kind of issue – there will be no problem to solve it in the blink of an eye.

Imperion - Multipurpose Corporate WordPress Theme

Demo | Download | Hosting


Conclusion

Interested and happy visitors will not only come back for more information from you but also will bring friends with them, so it is important to stay up to date. Don’t be afraid to experiment a little and step out of the main blog's topic. Try to surprise your visitors, they love surprises but do not overdo. And, of course, good luck getting back your audience!

Maybe you have some other ideas about what to add to the business blog to make it interesting? Let’s make business blogs great again together! Please, share your feedback and opinion in the comment section below.



Read Also

Start a Private WordPress Blog for Personal and Business Use

Top WordPress Themes for Businesses and Startups

How to Apply KPI in Content Marketing to Enhance Your Business

9 Ways Your Ecommerce Website Development Can Help You Get More Business


Don’t miss out these all-time favourites

  1. The best hosting for a WordPress website. Tap our link to get the best price on the market with 30% off. If Bluehost didn’t impress you check out other alternatives.
  2. Website Installation service - to get your template up and running within just 6 hours without hassle. No minute is wasted and the work is going.
  3. ONE Membership - to download unlimited number of WordPress themes, plugins, ppt and other products within one license. Since bigger is always better.
  4. Ready-to-Use Website service is the ultimate solution that includes full template installation & configuration, content integration, implementation of must-have plugins, security features and Extended on-page SEO optimization. A team of developers will do all the work for you.
  5. Must-Have WordPress Plugins - to get the most essential plugins for your website in one bundle. All plugins will be installed, activated and checked for proper functioning. 
  6. Finest Stock Images for Websites - to create amazing visuals. You’ll get access to Depositphotos.com to choose 15 images with unlimited topic and size selection.
  7. SSL Certificate Creation service - to get the absolute trust of your website visitors. Comodo Certificate is the most reliable https protocol that ensures users data safety against cyber attacks. 
  8. Website speed optimization service - to increase UX of your site and get a better Google PageSpeed score.

Elizabeth Thistle

A passionate WordPress monster since 2018. Loves professionally built website templates, is Elementor Page Builder fan and becomes extremely curious when it comes to trying some new site creation tools. Quora account

Get more to your email

Subscribe to our newsletter and access exclusive content and offers available only to MonsterPost subscribers.

From was successfully send!
Server error. Please, try again later.

9 responses to “4 Elements You Have to Add to Your Business Blog to Spice It Up a Little”

  1. or ps4 games says:

    Does your site have a contact page? I’m having a tough
    time locating it but, I’d like to shoot you an email.
    I’ve got some suggestions for your blog you might be interested
    in hearing. Either way, great site and I look forward to seeing it expand over time.

  2. Ellian says:

    Excellent article that you have shred ere, thanks a lot for this good idea

  3. Your style is really unique compared to other
    folks I’ve read stuff from. I appreciate you for posting
    when you have the opportunity, Guess I’ll just bookmark this blog.

  4. Thanks for the info! I have my blog on my business website. Haven’t blogged since August… not sure anyone has read any so I stopped.

    • Elizabeth Thistle says:

      Sad to hear it. You should try to go on and create a communication with your audience. Some feedback will motivate you to write further. Comments from readers always make me feel very inspired!

  5. Fully your brief article is really great. Very informative and nice post. I’m going to become a fan of your webpage.

Leave a Reply

Your email address will not be published. Required fields are marked *